2.6 Persuasive speaking: Monroe's Sequence Flashcards
to implement
umsetzen
perception
Wahrnehmung
kiss of death
Todesstoß
disgruntled
verärgert, verstimmt
revenues
Einnahmen, Einkünfte
mission statement
Leitbild, Unternehmensphilosophie
refrigerated aisle
Kühltheke
hefty fine
saftige Strafe
to violate
verletzen
to appreciate
einsehen, verstehen
to step sth up
etw aufstocken, ankurbeln
to preserve
erhalten, bewahren
Persuasive speaking
Getting the audiences attention
This might come as a shock to you, but…
Surveys have shown that we/ our customers…
…is a really pressing issue for us.
Creating a need
It has been clearly demonstrated that…
Research shows that…
As this study/chart/figure shows,…
Satisfying a need
I think you can appreciate the fact that…
I don’t have to tell you that…
…is the way to go for us.