2.5-2.6 PED, YED, PES Flashcards
1
Q
elasticity
A
responsiveness of one variable to a change in another variable
2
Q
price elasticity of demand (PED)
A
- measure of how much the quantity demanded of a good changes when there is change in price
- (percent change in quantity demanded) / (percent change in price), always positive value
3
Q
inelastic goods
A
insensitive to changes in price
- few close substitutes
- high degree of necessity
- small portion of income
- addictive
- required now than later (time sensitive)
- PED < 1
4
Q
elastic goods
A
sensitive to changes in price
- many substitutes
- luxury good
- large portion of income
- non-addictive
- not urgent, plenty of time to decide
- PED > 1
5
Q
SPLAT
A
- S: substitutes
- P: percentage of income
- L: luxury or necessity
- A: addiction
- T: time
6
Q
perfectly elastic demand
A
- PED = inf
- horizontal straight line graph
7
Q
relatively elastic demand
A
- PED > 1
- flatter (lower slope) straight line graph
8
Q
unitary elastic demand
A
- PED = 1
- curvy line graph OR middle point in slope=1 straight line graph
9
Q
relatively inelastic demand
A
- PED < 1
- higher slope straight line graph
10
Q
perfectly inelastic demand
A
- PED = 0
- vertical straight line graph
11
Q
total revenue
A
price x quantity
12
Q
elasticity effect on total revenue [elastic]
A
- increase in price -> decrease in TR
- decrease in price -> increase in TR
13
Q
elasticity effect on total revenue [inelastic]
A
- increase in price -> increase in TR
- decrease in price -> decrease in TR
14
Q
elasticity effect on total revenue [unitary]
A
- increase/decrease in price -> no change in TR
15
Q
PED change in slope=1 demand curve
A
- left (highest) to middle point: PED > 1, elastic
- middle point: PED=1, unitary
- middle point to right (lowest): PED < 1, inelastic