2.4 Making financial decisions Flashcards
Gross profit
Gross profit= sales revenue- cost of sales
Net profit
Net profit= gross profit- other operating costs
What is profit margin and the equation.
Profit margin is the profit made as a proportion of sales revenue.
Gross profit margin %= gross profit
——————- x 100
Sales revenue
What is net profit margin
Net profit margin% = Net profit
—————- x100
Sales revenue
What is the average rate of return?
ARR%= Average annual profit (total profit/ no. of years)
—————————————————————- x100\
Cost of investment
its the potential profit that an investment would make.
What are the uses of quantitative data
- Monitor business performance
- Compare with competitors
- anticipate customer needs
- Make business decision
Limitations of quantitative data
- historical/out of date
- requires reasons for numbers
- Manipulated statistics
- Qualitative data is also required.