2.2.1 The characteristics of AD Flashcards
What are the components of AD
Consumption + Investment + Government Expenditure + (Exports - imports)
What is AD
The total amount of planned spending on goods and services at any price level in an economy
Why would a movement along the AD curve occur
When there’s a change in price level caused by factors that are not related to AD, I.e. changes in aggregate supply
For example: a fall in oil prices causes a decrease in the cost of production for all firms leading to an expansion in AD and a fall in price level
Why would a shift in AD occur
When any of the components of AD change.
What happens when AD increases
The average level of prices goes up (inflation) and Real output increases (economic growth)
What happens when AD decreases
The average price level falls (deflation) and real output decreases (slowdown or recession)