2.1 Flashcards
define micro economics
the study of the economic behaviour of individuals and business
define macro economics
the study of the whole economy
give some examples of decision makers who are involved in micro economics
» an entrepreneur considering which type of business to start
» a farmer deciding how best to allocate farmland to different crops or the rearing of farm animals
» firms investigating the prices being charged by their rivals in order to set their own prices
give some examples of decision makers who are involved in macro economcis
,» government decisions regarding which products to tax, such as tobacco, alcohol and petrol — this has a macroeconomic impact not only on these industries but also on the wider economy
» government policies to achieve economic growth, stable inflation, employment, balance of payments stability and redistribution of income
» government decisions to improve market efficiencies and the productive capacity of the economy, such as through education and training, labour market reforms, deregulation, improving incentives to work and invest, and privatisation