2) Flotations: Offer & Listing Applications Flashcards
When should a company be advised to make an institutional offer rather than a retain offer?
- If it is a specialist niche company
- That is relatively unknown to the public
- Unlikely to attract the same demand from retail investors as a recognised household name
What are the steps involved in a retail offering?
- There are 2 elements
- Offer for subscription: new shares are sold to the public
- Offer for sale: existing shares are sold to the public
- Non public offers: placings / intermediary offers - offers to more sophisticated investors.
What is a company likely to do if the listing is being effected by means of a retail offer?
- Also likely to accompany that retail offer with an institutional offer
- So as to be able to benefit from the institutional shareholder interest in its listing.
What is the slight downside of retail offers rather than institutional?
- additional regulatory issues associated with a retail offer
How would marketing be focused on institutional investors?
- Through the use of roadshows during the bookbuilding process.
- This process may be cheaper than a retail offering
- Depending on the extent of the marketing process.
What are the benefits of carrying out a global offer rather than a UK domestic issue?
- Shares offered to a wider group of investors
- E.g. investors in the European / US markets
- Where they may already have a large customer base.
- Flotation can increase its profile further in these markets
- Additional interest in fundraising should also increase price at which company shares are sold to its investors.
What is bookbuilding?
- Way of marketing an issue of shares
- Involves the investment bank who can often be a ‘joint bookrunner’
- Running a book of interest in the shares from interested investors.
What is the purpose of bookbuilding? When is it frequently used?
- Allows the company to assess level of demand for its shares
- And to set a realistic price for them
- Frequently used for institutional equity offerings.
- On an institutional offer that has no retail element - issuer may use pathfinder in the bookbuilding process to give potential investors info about the company.
When is a pathfinder used?
- On an institutional offer with no retail element
- Pathfinder used in the book building process
- To provide potential investors with more information about the company.
What do issuers use to give potential investors information about the company in a retail offer?
- A price-range prospectus.
When bookbuilding is used, how are presentations made and then what do the potential investors have to do?
- In the form of roadshows to potential institutional investors.
- They then BID in advance of the offer for the securities to be issued
- Bids = not legally binding
- State the number of shares that they would be willing to purchase and the price that they would be willing to pay for them.
- Within the price range that is either given be the Global Coordinator or stated in the price range prospectus.
What determines the issue price of securities when book building is used?
- The level of demand that is shown by potential investors
Why is bookbuilding advantageous for the issuer?
- Because by assessing demand for the company shares in advance of the issue price being set
- The issue price can be calculated more accurately
- And therefore be set at the highest realistic level.
When is a prospectus required?
- S85(1)(2) FSMA= general rule.
- Have to apply BOTH of the tests to decide if proposed offer of shares requires a prospectus.
- If EITHER test satisfied and there is no exemption available, prospectus required.
What are the exceptions to TEST 1 of the prospectus test?
- TEST 1 - S85(1) FSMA
- Defined- s102B FSMA
- Exemptions - s86(1)
- S85(5)(a)
- S85(5)(b) - PR 1.2.2R