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KIN 255 night class > 1st midterm > Flashcards

1st midterm Flashcards

1
Q

program

A

designed opportunity for leisure experiences to occur

ex. sports,playground, cooking class

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2
Q

programming

A

designing and delivering leisure opportunities

Programmer - to facilitate participants opportunities to engage in actions that will result in a leisure experience

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3
Q

leisure

A

state of mind

  • perceived freedom
  • intrinsic motivation
  • variety of activities
  • unobligated block of time
  • personal engagement
  • social interaction
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4
Q

6 types of leisure

A 
games 
sports 
recreation 
play 
tourism 
events
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5
Q

games

A

formal rules that define interaction
attempt to equalize participants
skill and chance will determine the outcome

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6
Q

recreation

A

not just good for individuals but also society
re creation of self- break away and create new ways of life, take mind off depression…
socially acceptable and moral

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7
Q

play

A

no purpose, voluntary, fun, unstructured

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8
Q

sport

A

physical exertion
rules
competition

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9
Q

tourism

A

escape and renewal from work, and routine

someone who travels more than 80km from home

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10
Q

event

A

infrequent, change of pace,diff format of participation

ex. awards night and openings

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11
Q

3 phases leisure is experienced

A

anticipation
participation
reflection
ex. wedding=shopping for stuff, real thing, and pictures and recollections after
colour run=advertising, real thing and surveys and fun stuff after wards

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12
Q

leisure objects -3-

A

leisure objects=receive our focused attention are consciously dealt with during interaction, meanings derived through interactions

physical-balls bats and craft supplies

social-refers to other ppl..leaders, friends mothers and fans and team mates

symbolic-are ideas, philosophies,and doctrines that influence behaviour… loud cheering..quiet studying

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13
Q

6 key elements

for assistance in programming concepts

A 
interacting people
physical setting
leisure objects
structure
relationship
animation
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14
Q

interacting people

A

programmers are required to;

  • anticipate who participants will be and design a program..ex. smart start beginner fitness
  • design the program for a specific type of participant and then recruit…ex. spartan race, colour run
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15
Q

interacting with people…understanding

A

physical, social and psychological development of individuals
-gender age skill level and other important info about them

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16
Q

interacting with people-infancy:new born-2 years

A

dependant on parents/care giver

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17
Q

interacting with people-preschool: 3-4 years

A 
child-centered play
careful supervision
gross motor skill development
short attention span
need for immediate gratification
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18
Q

interacting with people- childhood:5-11 years

A

increased social skills
awareness of others
fine motor development
creativity and competency

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19
Q

interacting with people-adolescence:12-18

A

finding meaning relationships
social awkwardness
peer acceptance
autonomy often spurs conflict btw child and parents

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20
Q

interacting with people-adulthood:19-60years

A

wisdom and expertise development with learning and knowledge

social commitments may involve children,work,civic responsibilities

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21
Q

interacting with people-older adulthood:60+

A

marked by age-related physical and biological change

retirement influences by factors of socio-economic status

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22
Q

cohort

A

a group of individuals who were born on the same time interval

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23
Q

demographics

A

DATA relating to the population and particular groups with in it-secondary research
-age, family structure,education level,income,location,gender

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24
Q

marco segmentaion

A

developing services for cohort of individuals who are seeking similar benefits from participation in recreation programs

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25
micro segmentation
``` cohorts are identified by using variables from one of three categories: 1 geographic (neigbourhood) 2 sociodemographic (age, gender) 3 behavioural descriptors (usage rate) ```
26
physical setting
includes sensory components=visual,aural,olfactory, tactile,taste - setting must be adequate for the program - settings can be manipulated - the more the physical setting is altered, the more expensive the alteration become
27
leisure objectives
1 physical 2 social 3 symbolic only need key objects present for to be successful=ex. necessity for skates in hockey and not jersey
28
structure
all about rules that guide interaction in a program having rules makes ppl more comfortable, safe and free ex.-workshops, clinics, classes-competitions-clubs-special events-drop ins
29
relationships
team sports and work colleagues
30
animation
teachers lesson plan how program is set into motion how individuals participate in a program ex. leaders, self guided tours...step class..the leader made all the difference
31
6 key elements importance
changing one of the key elements changes the whole program
32
benefits-4
personal-health,stress relief,enjoyment,self image,rehabilitation social-meeting new ppl, teamwork, interaction c kids adults economic-saves on health care,tourism,participation and revenue fees, property values increased,new buildings jobs, green space in parks allows water damage bypass environmental-fresher air,less cars on streets, walking paths,green space
33
product
is an exclusive term to identify goods services and experiences that can be brought to the market place and sold
34
goods=
physical entities - supplies-consumable used while participating in leisure,golf balls, camera film,art supplies - equipment-no consumable product used to participate in leisure,rackets, ballet shoes, scuba equipment,golf clubs
35
services=
intagible entity -activity caried out on the customer`s behalf. the costumer doesnt possess a physical item as a result of the purchase,skate sharpening, physio on site of a gym
36
types of servieces
personal-a helpful related to leisure participation fee which a fee is charged equipment and venu rentals-the rental of recreation and leisure equipment and venu space
37
experience=
pleasant memories - a series of staged events that engage a participant and result in pleasant reecallable memories 1. activities 2. events
38
two types of experiments
activities-focused participation in a specific occasion of interaction...baseball with specific objects,rules,and physical spaces.....primary units to be packages for sale events-a collection of activities organized around a theme or purpose they may become a special event if there is something unique about them.... parade health fair, sports tournament
39
mission statment
a broad declaration of an organization`s purpose that identifies the organization`s product and costumers and distinguishes the organization from its competitors =promise to the people
40
to make a mission statment
``` uses concrete language talk about the why ---1.who are our costumers ---2.what costumers needs are being satisfied ---3.how are we satisfying these needs ```
41
goals= | smart goals=
``` a desired future outcome that an organization strives to achieve S-specific M-measurable A-attainable R-reasonable T-timely start with the end in mind ```
42
objectives=
specific statment that describe how the goal will be accomplished
43
writing goals
infinitive(to followed by verb) subject measurable device ex to operate a women`s softball league during the summer of 2014
44
oragnization
important to identify strengths and weaknesses to discover a distinctive competence that results in a competitive advantage in the market
45
SWOT
strengths-internal weaknesses-internal opportunities-external threats-external
46
swot strengths
``` capabilities competitive advantages resources(ppl even) location management capacities traccemarks ```
47
swot weaknesses
``` gaps in capabilities lack of competitive strength financial management employee morale high turnover reputation ```
48
swot oppurtunities
``` market development competitors vulnerabilities demographic ad lifestyle trends(three wheelers for baby boomers) partnership(mc d;s and walmart) expansion ```
49
swot threats
legal and political forces(smoking laws-tobacco companies demographic and lifestyle change technological forces declining market demand
50
strategic direction
short range goals 3-5 years not measurable must be broken down further into measurable statements -an objective for one level of the organization can become a goal to the next level in the hierarchy -goals with supporting objectives continually get broken down util operational clarity and direction are achieved
51
strategic direction- goals and objectives
should provide clarity for the organization | help measure and document an organizations success
52
needs
a state of deprivation
53
interests
an awareness or feeling about what one would like to do or acquire interests are learned and are influences by social forces
54
wants
percieved to be needed- but not necessarily required | a learned behaviour pattern for satisfying specific needs
55
intentions
the commitment to acquire specific satisfiers of wants under given market conditions -it is important to understand who actually intends to participate in a program under defined market conditions
56
normtive need
standards set by professionals or experts reflect needs or majority ex, dentists recommend tooth paste
57
felt need
perception about what an individual believes she would like needs not being accommodated are shaped by social forces that lead ppl to think they are lacking in something and need to fulfil it ex.shaped by society band of clothing--lulu
58
needs assesment
it can help establish proprieties among alternative courses of action - on going process - will not lead to a clear course - asses patrons response to new program proposals - provides data that can enable the agency to better understand the individuals who will be affected by the agency`s actions - identifies more needs then the agency can fulfill
59
needs assessment- objectives
- 2 objectives-helps agencies determine the direction they will take in developing programs - incorporates citizens input into the decision making process
60
needs assessment- major functions
- generates program ideas | - allows for input from the community and provides an opportunity for the agency to respond to the community
61
expressed needs=
needs that are fulfilled though actual participatioin
62
comparative needs=
variations in services provided or variation in access to leisure opportunities experienced by different groups. why do they get something i don't get
63
two approaches to needs assesments
group approaches-citizen advisory committees(pros well tapped in to the ppl...cons might be representing the committy of self ex.walking path-streets lights) - public meetings and workshops - interviews surveys-an excellent method to gather info but poor at giving info to the public -a properly conducted survey can be the most representative view of all citizens(very one way)
64
barriers to participation =removal of barriers determine barrier and stratiegize to overcome it -pursue additional methods of needs assesments
economics - temporal(timely) - health - experiential - lack of awareness - accessibility - attitudinal (feelings and attitude about participation,ppl with dissabilities
65
now programs consult and understand groups then program to meet their needs
hey
66
marketing
is the process of planning and executing the conception,pricing,promotion, and distribution of ideas, good and services to create exchanges that will satisfy individual and organization objectives
67
Two types of goals in program design
X-goals=intervention goals=staff based Y-goals=outcome goals=participant based
68
X-interventions
- to teach students three songs during the class that use three chords - to delicate 10 mins of each class teaching the students to identify the parts of the guitar
69
Y-outcomes
- by the end of class students will be able to play at least three songs with three diff chords - at the end of the program 90%of the students will Beable to identify parts of the guitar correctly
70
Y statements- -one of the most important things when designing programs
Vividly describe the experience to be created
71
Program design
Is planning the step by step action scenarios of the 6 key elements that will stage the program and guide participants through the social interactions necessary to facilitate the leisure experience intended by the designer
72
Visualization
Technique for implementing program design | -visualized the actual operation of the programs
73
Animation ex from other fields
Soccer coach designs organized plays that animate the actions of a soccer match -a choreographer composes the step patterns and movements to a dance there by animating it
74
Four stages of creative program design
Problem definition Generation of approaches Exploration and interpretation Innovation
75
Idea generation
Be impractical,playful, suspend judgment to generate ideas - brainstorming - matrix(Columns of elements and rolling dice) - analogies( @ a seniors home is different then at a high school)
76
Problem definition
Develop a statement of the problem- the diff btw the way things are and the way we desire them to be
77
Exploration and interpretation | 4 techniques
Sometimes we can't see a solution that is right in front of us -to expand out thinking we can use one of four techniques Personal analogy Direct analogy Symbolic analogy Fantasy analogy
78
Innovation
To be innovative and shape the proposed solution into a feasible programs
79
Segmenting marketing
May be large or small but will usually be made up of identifiable groups -segmented to identify and focus the group of individuals with whom the agency may want to provide opportunities Market must be: measurable, accessible, substantial enough to warrant separate market attention,must be actionable
80
Target marketing
Once the market is segmented the agency may adopt different strategies to complete exchanges with the various segments identified
81
The marketing mix- 4- developed for each target market
Product Price Place Promotion

KIN 255 night class (1 decks)

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