1st midterm Flashcards
- Managament def
range of decisions associates with the acquisition, allocation and integration of resources required to perform a certain economic activity
Key points:
decisions
acquisition, allocation, integration of resources
perform an activity
- Economic Activity
actions that involve the production, distribution and consumption of goods and services at all levels within society
- takes place in human society
- carried out through human efforts
- satisfies human needs
- cycle of economic activity
- people
- needs
- goods&services
- economic activity
- management
- People, goals and needs
Goals are peoples purposes & aspirations
- drive all human activities
- needs arrise from dissatisfaction
- types of needs
natural vs social (radical or non radical)
essential/primary vs non-essential/secondary
- needs as lack of something (tangible or intangible)
maslow hierarchy of needs
physiological - safety - belonging - self esteem - self actualization
theory that states fulfilling innate human needs in priority
- types of goods
primary goods vs non essential goods complementary goods vs substitute goods differentiable goods vs commodities consumer vs industrial goods disposable goods vs durable goods goods for individuals vs collective consumption
- public goods (vs private goods)
- goods that are both non excludable and non rivalrous in consumption
- goods produced by the state or its branches
note:
excludable: it’s possible to prevent people from accesing a good
rivalrous: consumption by one consumer prevents consumption by other
- what does the economic activity envolve
- technical transformation
transformation changes and combines raw materials, systems data and knowledge
(physical transf., spatial transf., logical transf.) - transactions
buy input and sell output, links organizations to other organizations and individuals - complementary (support activity)
- where does economic activity take place
within social bodies
families, firms, state and non profits
all with different fundamental purposes, primary economic goals, core stakeholders
specializations and functions differ
- possible alternatives to the current economic system and why would be inefficient
- only families
- only individuals
- only state
inefficiency because:
- lack of specialization economies
- transaction costs (costs related to negotiating and finalizing contracts)
- exceeding quantity (and complexity) of information needed
- Relationship between business and society
business is a part of society but also a distinct entity with clear boundaries
- Milton Friedman
Shareholder Theory
firms should primarily satisfy shareholders by making profits
arguments
- only people have responsibilities, not firms
- an executive is an employee of the owners. his/her responsibility is to conduct business in accordance with their desires (which is usually to make the most profit)
- if the executive persues social responsability, he/she is spending the money of company owners for general interest. that is, he/she is imposing taxes
- executives who impose taxes are like civil cervants, but then they should be chosen through a political process (elections). and how do they know what is the general interest?
- Edward Freeman
Stakeholder Theory
firms must take into consideration stakeholders, not just shareholders
arguments
- descriptive: managers direct their energy towards all stakeholders, not just owners
- instrumental: good relationships are a source of value for the firm
- normative: any individual who makes a contribution or takes a risk has a moral right to some claim of the corporation’s reward
- Comparing the theories
shareholder theory
- firm is seen as property
- purpose is to make profits
- managers and board of directors are agents of shareholders and have no obligations to others
- owners interests take precedents over interest of others
stakeholder theory
- corporations create value for society
- purpose is to satisfy a need in the society corporations
- accountability is towards key stakeholders
- all stakeholders interests must be taken into account
- Basic two-tier stakeholder map
Primary: those who are vital to the growth and survival of the business
- customers
- communities
- employees
- suppliers
- financiers
Secondary: those who affect primary stakeholders
- government
- competitors
- consumers advocacy groups
- special interest groups
- media
Observations:
- unsatisfied primary stakeholders will withdraw their contributions which are essential to a firms performance
- unsatisfied secondary stakeholders have the means to influence negatively primary stakeholders/to make life hard for companies
- stakeholder analysis & key questions
identify signific stakeholders; understand their interests and power they may have to assert their interest
key questions
- who are the relevant stakeholders
- how are they likely to form coalitions
- what are the interests of each stakeholder
- what is the power of each stakeholder (voting power, economic power, legal power, informational power)
- central principles of managing for stakeholders
- different interests of the various stakeholder groups go together over time
- firms should have a purpose
- firms cannot put aside ethics and value questions
- not confirmed in the realm of missions and abstract principles but should be included in everyday business processes
- alternative processes for dealing with stakeholders
- do nothing
- public relations approach (executives write the company story for an issue and try to convince the public by using communication, advertising)
- implicit negotiation (take the position of stakeholders into account but do not interact or explicitly negotiate w/ them)
- stakeholder engagement (explicit negotiation w/ stakeholder, accept all the complexities, ambiguities & risks of the relationship)
- agency relationship
a contract according to which the principal delegates and agent to fulfil a task, which implies a power, for the regent itself, to take decisions in name of the principal
- consequences of the agency relationship
- if both the principal and the agent are utility maximizers, the agent will probably act in her own interest rather than in the interest of the principal
- the principal is forced to get costly safeguard mechanisms or controls to protect her investment
- corporate governance goal
minimize agency costs given a certain ownership structure and context in which the firm operates