1.7 Expanding a Business Flashcards

1
Q

What is internal growth?

A
Internal growth (also known as organic growth) occurs when a business gets bigger by selling
more of its products.
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2
Q

What is external growth?

A

External growth (also known as integration) occurs when a business gets bigger by joining or buying other businesses.

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3
Q

What is a market capitalisation?

A

The market capitalisation of a company measures the

value of all its shares

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4
Q

What is a franchise?

A

A franchise occurs when a franchisor sells the rights to its products to a franchisee; this is usually
in return for a fee and percentage of turnover.

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5
Q

What is a franchisee?

A

A franchisee buys a franchise usually in return for a fee and percentage of turnover.

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6
Q

What is a franchisor?

A

A franchisor sells a franchise usually in return for a fee and percentage of turnover.

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7
Q

What is a takeover?

A

A takeover occurs when one business buys control

of another one.

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8
Q

What is a merger?

A

A merger occurs when two or more businesses

join together to form a new business.

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9
Q

What is outsourcing?

A

Outsourcing occurs when a business uses another business to produce for it.

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10
Q

What is E-commerce?

A

E-commerce (or electronic commerce) is the act of buying or selling a product using an electronic system such as the internet.

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