1.5.2 Motives And Characteristics Flashcards
Entrepreneur
An entrepreneur is a person who sets up a business and takes risks in the hope of a profit, reward or for a social purpose e.g. to help the community
Entrepreneurial characteristics
An entrepreneurial characteristic is the skill, quality or trait of the person starting the business e.g. creativity
Entrepreneurial motives
An entrepreneurial motive is the factor that drives a person to start a business e.g. to be their own boss
creativity
Entrepreneurs need to be creative people, it helps when designing or inventing new products or services
hard-work
Starting a business can mean hard work. Some entrepreneurs will put 100s of hours into their own business to get it off the group and may have to continue working long hours to get the business established
resilience
Resilience means; strong, hardy, tough, robust, durable, feisty, quick to recover.
• An entrepreneur may get many knock backs before their business is a success.
Initiative
Initiative means; inventiveness, enterprise, ingenuity, or resourcefulness
• Many entrepreneurs may start a business because they have a good idea and want to take it to market
self-confidence
Self-confidence is how an entrepreneur feels about their own abilities.
risk taking
Entrepreneurs who want to start their own business will need to be able to take a risk
Profit maximisation
An entrepreneur may aim to make the highest amount of profit possible
• This is the difference between revenue and costs, so they will seek to minimise costs and maximise revenue
Profit satisficing
An entrepreneur may aim to make just enough profit to keep the business moving plus another aim at the same time