1.3 Pricing Strategies, Db, Marketing Strategy Flashcards
1
Q
Types of pricing strategy
A
2
Q
Factors determine app pricing strategy
A
3
Q
Changes to reflect social trends in pricing
A
4
Q
Db channels
A
5
Q
Changes in dB channel to reflect social trends
A
6
Q
Product life cycle
A
7
Q
Ext strategies
A
8
Q
Boston matrix
A
9
Q
Product portfolio
A
10
Q
Marketing strategies appropriate for mass markets, niche and b2c
A
11
Q
A
12
Q
Consumer behaviour
A
