13: Data Analysis Flashcards

1
Q

What is data and information?

A

Data is numbers etc that have been recorded but not yet processed

Info is data that’s been processed in a way that’s meaningful

Data + meaning = information

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
2
Q

Three reasons we need info?

A

Assist in planning

Assist in decision-making

Controlling day to day operations

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
3
Q

Four types of data?

A

Quantitative

Qualitative

Discrete - non-continuous
- counted

Continuous - unbroken with no gaps
- measured

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
4
Q

What are the sourced of data?

A

Internal (from software etc)

External
- formally gathered (from research and specialists etc)
- informally gathered (ongoing basis)

Internet of things

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
5
Q

What are the ACCURATE qualities of good information?

A

Accurate
Complete
Cost-beneficial
User-targeted
Relevant
Authoritative
Timely
Easy to use

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
6
Q

What are the 5 stages of data analysis?

A

Identify the information needs

Collect the data

Analyse the data

Present the information

Use the information

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
7
Q

5 ways of analysing the data?

A

Inferential statistics
- random sample to make inferences

Exploratory data analysis
- pattern is identified in a set

Confirmatory data analysis
- confirms a hypothesis or not

Population

Sampling (Random, Systematic, Surveys, Stratified)

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
8
Q

What are 5 functions of spreadsheets?

A

What if analysis
Budgeting and forecasting
Reporting performance
Variance analysis
Inventory valuation

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
9
Q

Advantages and disadvantages of spreadsheets?

A

Plus:
- manipulate large volumes of daya
- quicker processing
- can be shared
- easier to read

Negatives:
- time consuming
- input errors
- sharing violatoons
- difficult to spot errors
- cyber attacks
- finite records

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
10
Q

7 types of data bias?

A

Selection
Self selection
Observer
Omitted variable
Cognitive
Confirmation
Survivorship

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
11
Q

Hypothesis testing?

A

Data is used to confirm an idea

Null hypothesis - no difference between certain characteristics

Statistical significance - results have specific cause

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
12
Q

Type I and II errors

A

I: null hypothesis is correct but rejected

II: null hypothesis is incorrect but accepted

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
13
Q

3 ways to present info:

A

Bar charts - easiest to use

Pie charts - relative contribution

Line graphs - over a continuous period of time

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
14
Q

What is big data and what are the four features?

A

Size beyond the ability of typical database software

Volume (amount of data)

Variety (various formats)

Velocity (speed of data)

Veracity (reliability of data)

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
15
Q

What is data science?

A

Collecting, preparing, interpreting, visualising large and complex data sets

Scientific approach which applies mathematic and statistical ideas to process big data

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
16
Q

Advantages and disadvantages of big data?

A

Plus:
- decision making
- customer analysis
- innovation
- risk management

Negatives.
- storage
- skills
- data dependency
- overload
- data privacy
- data security

17
Q

Five ways to protect IP

A

Copyright
- written work - 70 yeas
- sound and music - 70 years
- films - 70 years
- broadcasts - 50 years
- published editions - 25 years

Design right - 15 years
- 10 years after sold, if earlier
- object, less design

Trademark - 10 years

Registered design - 25 years

Patent - 20 years