1.2 How markets work Flashcards
What is demand?
The ability and willingness to buy a particular good at a given price and time
What causes a movement along a demand curve?
A change in price
What causes a shift in demand?
PACIFIC
Population
Advertising
Substitutes
Interest rates
Fashion/trends
Income tax
Complements
What is total utility?
The satisfaction gained by a consumer as a result of their consumption
What does the Law of Diminishing Marginal Utility state?
As more of a good is consumed the satisfaction derived will decrease
PED - Prices elasticity of demand
% change in quantity demanded / % change in price
Values of PED
Between 0 - 1 is inelastic
Between 1 and infinity is elastic
Factors influencing PED
Availability of substitutes
Time
Necessity
Addictive
Income elasticity of demand - YED
% change in quantity demanded / % change in income
Valued of YED
Less than 0 is an inferior good
More than 0 is a normal good
More than 1 is a luxury good
XED - Cross elasticity of demand
% change in quantity demanded of good A / % change in price of good B
Values of XED
Less than 0 is a substitute
More than 0 is a complementary good
What is supply?
The ability and willingness to provide a good or service at a particular price and time
What causes a movement along a supply curve?
A change in price of the good
What causes a shift of the supply curve?
PINTSWC
Productivity
Indirect Tax
Numbers of firms in the market
Tech
Subsidies
Weather
Cost of production