1.2 - How Markets Work Flashcards
What is the income effect
when prices fall, consumers can afford a greater quantity of goods and services (assuming income is fixed), so demand for these goods and services increases
What is the substitution effect
when the price of one good falls, consumers will buy more of the cheaper good or service and less of the more costly good or service, so demand for the cheaper good will increase and demand for the costlier good decreases
What happens to demand for normal and inferior goods when income increase
Normal - demand increases
Inferior- demand decreases
What is marginal utility
marginal utility is the extra benefit to an individual of consuming a good or service
What does elasticity measure
the responsiveness of one variable to the change in another variable
Formula for PED
% change in quantity demanded / % change in price
Formula for Income elasticity of demand (YED)
% change in quantity demanded / % change in income
Formula for cross price elasticity of demand (XED)
% change in quantity demanded of good A / % change in price of good B
What does it mean when PED is greater than 1, less than 1, equals infinity, equals 0, equals 1
PED > 1- elastic demand
PED < 1- inelastic demand
PED = infinity- perfectly elastic
PED = 0-perfectly inelastic
PED = 1- unitary elastic
What type of good has YED: greater than 0, greater than 1, less than 1
YED > 0 = normal goods
YED > 1 = luxury goods
YED < 0 = inferior goods
When is XED positive, negative, and close to 0
XED > 0 = substitute goods
XED < 0 = complement goods
XED = 0 = unrelated goods
What affects elasticity of demand (5)
Availability of substitute goods /services
Types of good
Impact of indirect taxes
Impact of subsidies
Percentage of income and time
What does it mean for elasticity of decreasing price increases total revenue
Elastic demand
What does it mean for elasticity if increasing price increases total revenue
Inelastic demand
Why do firms aim for high elasticity of supply
So they can react rapidly to changes in price and demand