1.1 introduction to business management Flashcards

1
Q

business

A

a decision making organisation involved in the process of using inputs to produce goods and/or provide services

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2
Q

customer

A

the people or organisations that buy a product

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3
Q

consumer

A

the people who actually use a product

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4
Q

inputs

A

the resources that a business uses in the production process

e.g. materials, labour

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5
Q

outputs

A

products

can be goods or services

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6
Q

types of products - consumer goods

A

products sold to the general public rather than to other business
e.g. clothing, food, furniture

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7
Q

types of products - capital/producer goods

A

physical products bought by businesses to produce other goods/services
e.g. buildings, machinery

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8
Q

types of products - services

A

intangible products provided by businesses

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9
Q

factors of production - land

A

natural resources used for production

e.g. wood, water, the land itself

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10
Q

factors of production - labour

A

the physical or mental exertion used to produce a good or service
e.g. manual labour, an author writing a book

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11
Q

factors of production - capital

A

non-natural (manufactured) resources used for production

e.g. tools, machinery, buildings

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12
Q

factors of production - enterprise

A

the management, organisation and planning of the other factors of production

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13
Q

business functions - human resources

A

manages the personnel of the organisation

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14
Q

business functions - finance and accounts

A

manages the organisation’s money

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15
Q

business functions - marketing

A

identifies and satisfies the needs and wants of customers

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16
Q

business functions - operations

A

manages the process of converting raw materials and components into finished goods

17
Q

business sectors - primary

A

involved with the extraction, harvesting and conversion of natural resources

18
Q

business sectors - secondary

A

involved in the manufacturing or construction of products

19
Q

business sectors - tertiary

A

involved in providing services to the general population

20
Q

quarternary sector

A

involved in intellectual, knowledge-based activities that generate and share information

21
Q

business sectors - vertical integration

A

expansion into other sectors

guarantees reliability, keeps costs down

22
Q

business sectors - horizontal integration

A

buying competitors
reduces competition, increases market share
often limited by laws`

23
Q

entrepreneur

A

an individual who plans, organises and manages a business

24
Q

intrapreneur

A

an employee who thinks and acts like an entrepreneur but within an organisation

25
Q

reasons for starting a business - G

A

growth

capital growth in the value of assets

26
Q

reasons for starting a business - E

A

earnings

returns in the form of cash

27
Q

reasons for starting a business - T

A

transference/inheritance

passing on assets to the next generation

28
Q

reasons for starting a business - C

A

challenge

some people are driven by challenge

29
Q

reasons for starting a business - A

A

autonomy

independence, flexibility, freedom of choice in how the business is run

30
Q

reasons for starting a business - S

A

security

no risk of dismissal or redundancy

31
Q

reasons for starting a business - H

A

hobbies/passions

32
Q

barriers when starting a business - marketing

A

marketing problems, unestablished customer base

33
Q

barriers when starting a business - finance

A

limited sources of start-up capital, high production costs

34
Q

barriers when starting a business - operations

A

production problems, poor location

35
Q

barriers when starting a business - human resources

A

difficult to attract experienced staff, training, recruitment

36
Q

barriers when starting a business - external environment

A

external influences, legalities, overall risk

37
Q

factors of production

A

land, labour, capital, enterprise

38
Q

business functions

A

HR, finance, marketing, operations

39
Q

writing a business plan

A
  1. overview: business name, company structure, location, mission, chart of accountability
  2. message: who are your customers, how does your company help them, why should your customers choose you
  3. marketing: target market, demographics, psychographics, size of target market, where you can find target customers, visibility strategy, lead generation strategy, conversion strategy
  4. products: primary product, result of primary product, impact of primary product, other products
  5. goals: 1 year goals, 5 year goals (e.g. number of sales, total revenue, impact, development)