1.1 Flashcards
learn the theory
definition for a media product?
A media product is a platform used to communicate information to a specific audience. There are different formats that can be used for this purpose.
definition for digital imaging and graphics?
A product that uses technology to create images in digital form. This may involve the use of graphic tablets, cameras or specific software such as Photoshop.
definition for digital games
A product that uses games consoles as well as personal computers to entertain the audience. In particular, online gaming.
definition for video
A product that includes moving images and in most cases an auditory element. It’s also referred to as an audio-visual product.​
definition for animation
A product that converts still images into moving elements to illustrate a sequence of events.
definition for visual effects
Technology is used to incorporate effects that may be too dangerous or impossible to add any other way. For example, a spaceship flying across the screen. ​
definition for audio
A product that is recorded or transmitted in the form of sound. For example, sound effects. ​
definition for music
A product that records audio as a way to express emotion. ​
definition for (sfx) special effects
Special effects that can be created on set. This includes physical character creation, puppetry, animatronics or humans wearing prosthetic make-up and costumes.​
definition for social media
Websites and applications that enable users to create and share content or to participate in social networking.​
definition for apps
A mobile application or app is a computer program or software application designed to run on a mobile device such as a phone, tablet, or watch.​
definition for comics comics and graphic novels
A product that is designed to tell stories an in more visual way through illustrations and speech bubbles for dialogue. ​
definition for multimedia
A product that combines a range of assets such as text, images, video, animation and sound. ​
definition for virtual reality (VR)
Virtual reality is a computer-generated simulation in which a person can interact within an artificial three-dimensional environment.​
definition for websites
A product that combines a range of multimedia elements to create a webpage that can be accessed with an internet connection. ​
definition for eBooks
A product that is available in electronic form and accessible via apps or e-readers (e.g. Kindle)​
definition for Augmented reality (AR)
Augmented reality allows the user experience the real world, which has been digitally augmented or enhanced in some way.​
definition for media sectors
The main means of mass communication (broadcasting, publishing, and the internet) regarded collectively. The industry itself branches out in ‘traditional’ media and ‘new’ media. ​
definition for traditional media
Traditional media refers to non-digital methods of communication. These methods have been long used to create awareness of a product and existed before the internet.
definition for new media
On-demand content accessed via the internet through digital devices, such as personal computers and smartphones. New media can involve interactive elements such as audience engagement and feedback.​
Traditional sector examples
TV (Television)​
Radio​
Film​
Print publishing​
New media sector examples
Interactive Media​
Video games​
Internet​
Digital publishing​
how has the traditional media sector evolved?
- Special effects (SFX, VFX)
- Digital imaging and graphics
- Social media platforms/apps
- Digital games
- Websites
- Multimedia
- eBooks
- Augmented Reality (AR) * Virtual Reality (VR)
- 3D technology
- Digital Audio Broadcasting
(DAB)
Interactive media examples:
Website, apps, e-learning products,
information points and digital maps
