1.1 Flashcards
Scarcity
Scarcity is the basic economic problem that arises because people have unlimited wants but
resources are limited and there’s not enough supply of everything to meet all wants.
Resources
Economics is about the allocation of resources among society’s various needs and
wants.
Trade offs
a situation where having more of one thing leads to
having less of another.
Opportunity cost
opportunity cost is what must be given up in order to undertake any activity
or economic exchange.
Factors of production
land
labour
capital
entrepreneurship
Profit maximisation
a firm determines the price and output
level that returns the greatest profit.
Sales maximisation
Where a firm sells as much as possible without making a loss.
Satisficing
when a firm does not seek maximum profit or
sales but achieves a “good enough” level of profit to ensure survival
Non-Financial motives
Desire to be your own boss.
Prove yourself.
Employment.
Independance
Love the business world
Lifestyle choice