01. Multi Store Model of Memory (MSM) Flashcards
Define encode
Changing incoming information so that it can be stored, ie the format which information is stored in.
Define store
The process of holding information in memory.
Define retrieve
Recovering (remembering or recalling) information from storage.
Define capacity
How much information can be stored.
Define duration
How long information can stored.
What are the 3 stages of memory?
- Encoding
- Storage
- Retrieval
What are the subcomponents of sensory memory?
One store for each of your senses, eg:
-Iconic (visual/sight)
-Echoic (sound)
-Haptic (touch)
-Olfactory (smell)
-Gustatory (taste)
What is the capacity of the sensory memory?
Very high as all information from the 5 senses arrives at the sensory register.
What is the duration of the sensory memory?
Very short, less than half a second.
What is the mode of representation (encoding) of the sensory memory?
Modality specific- information is the same form as it is received: visual, auditory, haptic, olfactory, gustatory.
What happens if information is not attended to?
It is lost due to decay (fades away).
Attended information transfers to the short-term memory store.
How does information enter the short term memory?
When it is attended to.
What is the capacity of the short term memory?
Capacity is limited, only 5-9 chunks of information.
(7 +/- 2)
What is the duration of the short term memory?
Duration is up to 30 seconds (without rehearsal).
What is the mode of representation (encoding) of the STM?
Acoustic (auditory or verbal)- we may register an image however it is held in verbal formal form in the STM.