... Flashcards

1
Q

Toursim

A

traveling for pleasure

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
2
Q

Growth Activity

A

Can be both direct and indirect. It can also effect income,jobs and trade,

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
3
Q

Demands on Tourism

A

Elastic and Inelastic

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
4
Q

Marketing

A

researching a target market. it is also different from non-tourism marketing

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
5
Q

globalization

A

mass media and internet gives access for promoting

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
6
Q

multinational corporation

A

….

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
7
Q

Co- operative agreements

A

managerial process of anticipating and satifing existing or potential wants.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
8
Q

Key factors

A
  1. Location
  2. Transportation
  3. Accommodation
  4. Communications
  5. Weather
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
9
Q

Product Led Marketing

A

producing tourism assuming they would be sold

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
10
Q

Sales Led Marketing

A

strategic thinker

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
11
Q

Marketing plan

A

should be written, flexible and have time

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
12
Q

Mission

A

provides value and a vision and direction of an idea that one hotel has to offer

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
13
Q

Present Situation

A

analyzes the strength/weakness, controllable/uncontrollable competition

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
14
Q

Future situation

A

objections/ smart choices

How well did you know this?
1
Not at all
2
3
4
5
Perfectly