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Strategic Management

This class was created by Brainscape user Michi Baum. Visit their profile to learn more about the creator.

By: Michi Baum
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Decks in this class (12)

1. What is Strategy
Definition of strategy,
Goal of strategy,
Mission statements
32  cards
2. Strategic Positioning (Environment, Capabilities)
Pestel framework,
Political factors,
Economic factors
25  cards
3. Business Strategy
Business strategy,
Strategic business units sbu,
Cost leadership strategy
8  cards
4. Technology and Innovation
What is customer value,
What is the business model canvas,
What is the difference between in...
7  cards
5. Corporate Strategy and Portfolio Management
What is corporate strategy,
What is the ansoff matrix,
What is market penetration
16  cards
6. Digitalization
What is digitalization,
What are the main technological f...,
What are network effects
13  cards
7. Internationlization
What is international strategy,
What are the drivers of internati...,
What is an export strategy
14  cards
8. Aquisitions
What is organic development,
What are the advantages of organi...,
What are mergers and acquisitions...
11  cards
9. Organisation of Companies
What are the structural types of ...,
What are the advantages of a func...,
What are the disadvantages of a f...
10  cards
10. strategy implementation
What is strategy in action,
What are the levers of strategy i...,
What are the businesses and servi...
8  cards
11. Strategy Planning Process
What is the role of strategic pla...,
What are the benefits of planning,
What are the dangers associated w...
6  cards
12. How to set up a Business Plan
What is a business plan,
Why is a business plan necessary,
What are the 3 main questions to ...
14  cards

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Strategic Management

  • Class purpose General learning

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