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SHHS - GCSE Business - J204 Paper 1

This class was created by Brainscape user Anna Parkin. Visit their profile to learn more about the creator.

By: Anna Parkin
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Decks in this class (17)

1.1 Business Activity
Why do businesses exist,
What is enterprise,
State three characteristics of an...
11  cards
1.2 Business Planning
What is a business plan,
How does a business plan reduce risk,
How does a business plan help a b...
10  cards
1.3 Business Ownership
What are the 4 main types of busi...,
Define sole trader,
What are the main advantages of o...
34  cards
1.4 Business aims and objectives
What is the difference between an...,
What are the common aims a busine...,
What is profit maximisation
11  cards
1.5 Stakeholders in business
What is a stakeholder,
Name two internal stakeholders,
Name four external stakeholders
17  cards
1.6 Business Growth
What is organic growth,
What is external growth inorganic,
How can a business increase sales
20  cards
2.1 The role of marketing
What is marketing,
What is the principal role of mar...,
Do all businesses market themselves
6  cards
2.2 Market Research
Define market research,
Define target market,
Define primary research
14  cards
2.3 Market Segmentation
Define market segmentation,
Why do businesses segment the market,
How can a business segment the ma...
6  cards
2.4 The Marketing Mix
What is the marketing mix,
Define competitor pricing,
Define cost plus pricing
47  cards
3.1 The Role of Human Resources
What is the main role of the huma...,
Why might workers leave a business,
Why might a business need less wo...
6  cards
3.2 Organisational Structures and Different Ways of Working
What is an organisation chart,
Define authority,
Define accountability
33  cards
3.3 Communication in Business
Define communication,
Define digital communication,
Define written communication
25  cards
3.4 Recruitment and Selection
Why do businesses recruit,
What is recruitment,
What is selection
30  cards
3.5 Motivation and Retention
What is motivation,
What is retention,
What is labour turnover
14  cards
3.6 Training and Development
What is on the job training,
What is off the job training,
What is induction training
28  cards
3.7 Employment Law
What is employment law,
What is discrimination,
What is the working time directive
9  cards

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SHHS - GCSE Business - J204 Paper 1

  • Class purpose General learning

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