This class was created by Brainscape user Margarida Maroco. Visit their profile to learn more about the creator.
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Margarida Maroco
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Decks in this class (5)
Great challenges
What is the paradox for the 21 ce...,
What were the shifts in the role ...,
What is the goal of co creation
7
cards
brad equity
What is a brand,
What is brand equity,
How does brand equity give value ...
12
cards
Value
What are the benefits of the valu...,
What are the costs of the value c...,
What is the product value
10
cards
competitor analysis
What are the 3c s that are belong...,
What is competitive advantage,
Example of how a competitor ruine...
7
cards
differentiation
How do consumers find your offeri...,
How do people become aware that t...,
How do consumers make their final...
15
cards
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PCM
- Class purpose General learning
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