Brainscape's Knowledge GenomeTM

Browse over 1 million classes created by top students, professors, publishers, and experts.


See full index

MKTG 201

This class was created by Brainscape user Bridger Smart. Visit their profile to learn more about the creator.

By: Bridger Smart
Start Studying

Decks in this class (14)

1a- Marketing Strategy
Marketing 4 ps marketing strategy,
Bcg model sbu strategy,
Cash cows bcg model
27  cards
2a- Marketing Environment
Swot analysis environment,
External environment environment,
Social forces environment
29  cards
3a- Global Marketing
Domestic marketing global,
International marketing global,
Global marketing global
16  cards
4a- Ethics and Social Responsibility
Fraud triangle ethics responsibility,
Marketing myths 4 ethics responsi...,
Social responsibility ethics resp...
7  cards
5a- Marketing Research
Exploratory research research,
Syndicated data research,
Secondary data research
17  cards
6a- Marketing Analytics
Big data analytics,
Data wrangling analytics,
Data exploration analytics
6  cards
7a- Consumer Behavior
Habitual buying disruptions consu...,
Consumer behavior factors consume...,
Buying process consumer behavior
16  cards
8b- Market Segmentation, Tageting, Positioning
Ways to segment seg tar pos,
Geographic segmentation seg tar pos,
Demographic segmentation seg tar pos
17  cards
9b- Product Strategy & Branding
Brand types strategy branding,
Functional,
Image
17  cards
10b- Services Marketing
Service challenge,
Intangible,
Inseparable
17  cards
11b- Pricing Strategy
Margin,
Break even anaylsis bev,
4 points price perceived value
12  cards
12b- Promotion Strategy
Advertising,
Sales promotion,
Personal selling
14  cards
13b- Social Media Marketing
Direct traffic,
Natural search seo,
Paid search ppc
27  cards
14- Personal Selling & Sales Management
0  cards

More about
MKTG 201

  • Class purpose General learning

Learn faster with Brainscape on your web, iPhone, or Android device. Study Bridger Smart's MKTG 201 flashcards for their Brigham Young University-Provo class now!

How studying works.

Brainscape's adaptive web mobile flashcards system will drill you on your weaknesses, using a pattern guaranteed to help you learn more in less time.

Learn more about spaced repetition

Add your own flashcards.

Either request "Edit" access from the author, or make a copy of the class to edit as your own. And you can always create a totally new class of your own too!

What's Brainscape anyway?

Brainscape is a digital flashcards platform where you can find, create, share, and study any subject on the planet.

We use an adaptive study algorithm that is proven to help you learn faster and remember longer....

Looking for something else?

MKTG 1126
  • 12 decks
  • 261 flashcards
  • 1 learners
Decks: Week 1, Know These, Week 2, And more!
Salesforce Admin 201
  • 21 decks
  • 387 flashcards
  • 2117 learners
Decks: User Setup Login, Standard Objects, Chatter Standard Object, And more!
MKTG 50
  • 7 decks
  • 217 flashcards
  • 3 learners
Decks: Chapter 1 W2 Introduction To Consumer Be, Chapter 1 W3 Introduction To Consumer Be, Chapter 2 W4 Consumer Motivation, And more!
PMP-201
  • 34 decks
  • 981 flashcards
  • 3 learners
Decks: Cvs Lipid Homeostatis, Patient Safety, Cvs Pharmacokinetics Drug Interactions O, And more!
Find Flashcards
Make Flashcards
Brainscape helps you reach your goals faster, through stronger study habits.
© 2024 Bold Learning Solutions. Terms and Conditions