Marketing Fundamentals: Final Test

This class was created by Brainscape user Jackson Rockwell. Visit their profile to learn more about the creator.

Decks in this class (12)

Seven Functions of Marketing
Informing persuading and remindin...,
Researching customers trends and ...,
Getting goods to customers 7f
6  cards
Ch.1 Principles of Marketing
The purchaser of a good or service,
The function that includes obtain...,
The people who share similar need...
8  cards
Ch.2
What are the four components of a...,
Separating large groups into smal...,
Singe marketing strategy to grab ...
13  cards
Ch.4
A government s establishment of e...,
Goods and services sold to anothe...,
The exchange of goods and service...
20  cards
Ch.5
Are not operated for the purpose ...,
A government issued right to make...,
Obtaining goods from manufacturer...
21  cards
Ch.6
Involves reporting an illegal act...,
Companies make an effort to produ...,
Involves working at home
14  cards
Ch.12
Conscious logical reason for a pu...,
A potential customer a lead,
Preparation for the face to face ...
19  cards
Ch.13 & 14
Creating a means of maintaining c...,
Is a method for encouraging custo...,
A salesperson sees a customer hol...
19  cards
Ch.15
Creating a means of maintaining c...,
The process of obtaining a positi...,
Suggesting additional merchandise...
9  cards
Ch.17
A method used by a business organ...,
Where organizations can develop p...,
Shows and conventions that are de...
25  cards
Ch.19
Advertising designed to increase ...,
The avenues through which message...,
Newspapers magazines direct mail ...
14  cards
Ch.21 & 22
Giving a limited number of dealer...,
People or businesses that move pr...,
A form of distribution achieved b...
19  cards

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Marketing Fundamentals: Final Test

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