Brainscape's Knowledge GenomeTM

Browse over 1 million classes created by top students, professors, publishers, and experts.


See full index

Marketing & Audience Research (AMB201)

This class was created by Brainscape user Shona Krishna. Visit their profile to learn more about the creator.

By: Shona Krishna
Start Studying

Decks in this class (6)

Lecture 5: Survey Research
What is the formal term for surveys,
What is a survey,
Are surveys qualitative or quanti...
36  cards
Lecture 4: Observational Research
What is observation,
Is observation qualitative or qua...,
Does the researcher ask participa...
25  cards
Lecture 3: Qualitative Research
What is exploratory research,
What are semi structured written ...,
What is a focus group
23  cards
Lecture 2: Research Process and Ethics
Problems presented to marketing r...,
After identifying and clarifying ...,
What types of research can you us...
18  cards
Lecture 1: Introduction
What is the general research proc...,
What are the two approaches to re...,
What is basic research
5  cards
Lecture 6: Experimental Research
What is experimental research,
What is an independent variable iv,
What is the dependent variable dv
39  cards

More about
Marketing & Audience Research (AMB201)

  • Class purpose General learning

Learn faster with Brainscape on your web, iPhone, or Android device. Study Shona Krishna's Marketing & Audience Research (AMB201) flashcards for their QUT class now!

How studying works.

Brainscape's adaptive web mobile flashcards system will drill you on your weaknesses, using a pattern guaranteed to help you learn more in less time.

Learn more about spaced repetition

Add your own flashcards.

Either request "Edit" access from the author, or make a copy of the class to edit as your own. And you can always create a totally new class of your own too!

What's Brainscape anyway?

Brainscape is a digital flashcards platform where you can find, create, share, and study any subject on the planet.

We use an adaptive study algorithm that is proven to help you learn faster and remember longer....

Looking for something else?

Marketing Research
  • 11 decks
  • 162 flashcards
  • 9 learners
Decks: Chapter 7 Asking Good Questions, Chapter 8 Designing The Questionnaire, Chapter 9 Developing The Sampling Plan, And more!
Media paper 2 - Representation, Conte...
  • 8 decks
  • 43 flashcards
  • 2 learners
Decks: Key Terms, Key Theorists, Killing Eve, And more!
Research
  • 17 decks
  • 533 flashcards
  • 6 learners
Decks: Chapter 1, Chapter 2, Chapter 3, And more!
Find Flashcards
Make Flashcards
Brainscape helps you reach your goals faster, through stronger study habits.
© 2024 Bold Learning Solutions. Terms and Conditions