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Gracie Haynes
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Decks in this class (25)
1.1.1 the market
Characteristics of mass markets 1,
Characteristics of niche markets 2,
What s a dynamic market 3
13
cards
1.1.2 market research
0
cards
1.1.3 market positioning
Whats market positioning 1
1
cards
1.2.1 demand
What is demand 1,
Factors that influence demand 2
2
cards
1.1.2 supply
What is supply 1,
What determines our supply 2,
What s a shortage 3
6
cards
1.2.3 markets
Whats a market 1,
What happens at equilibrium price 2
2
cards
1.2.4 PED
What is ped 1,
Equation for ped 2,
How to calculate percentage change 3
8
cards
1.2.5 YED
What is yed 1,
What is disposable income 2,
How to calculate yed 3
6
cards
1.3.1 product and service design
What are the 3 elements of the de...,
What does the function represent 2,
What does the aesthetic represent 3
7
cards
1.3.2 branding and promotion
What is branding 1,
Methods of branding 2,
What is promotion 3
7
cards
1.3.3 pricing stategies
Whats costs plus pricing 1,
Whats competitive pricing 2,
Whats price skimming 3
21
cards
1.3.4 distribution
What is distribution 1,
Whats a distribution channel 2,
Whats the first channel 3
11
cards
1.3.5 marketing stategies
What is marketing 1,
What are the two things marketing...,
What are the two things how a bus...
9
cards
1.4.1 approaches to staffing
What are some alternative words f...,
What are the two types of staff 2,
Whats an asset 3
26
cards
1.4.1 bargaining
What is bargaining 1,
What is individual bargaining 2,
What is collective bargaining 3
7
cards
1.4.2 recruitment / selection
What is recruitment 1,
What are the 2 forms of recruitme...,
Advantages of internal hiring 3
3
cards
1.4.2 training
What is training 1,
Why offer training 2,
3 types of training 3
3
cards
1.4.3 organisational design
What is organisational structure 1,
Whats a subordinate 2,
What is the chain of command 3
15
cards
1.4.3 centralised vs decentralised
Explain the centralised structure 1,
Explain the decentralised structu...,
Why use centralised 3
4
cards
1.4.4 motivation
What is motivation 1,
Why motivate staff 2,
Demotivated logic strand 3
6
cards
1.4.4 motivation theories (taylor's scientific management)
Who made the theory 1,
Background of the theorist 2,
What does the theory focus on 3
7
cards
1.4.4 motivation theories (mayos human relations)
Who was it conducted by 1,
Background of the theorist 2,
What does the theory state 3
6
cards
1.4.4 motivational theories (maslow's hierarchy of needs)
Background of the theorist 1,
What is the theory 2,
What is the top tier of the pyram...
9
cards
1.4.4 motivational theories (herzberg's 2 factor)
Who is the theorist 1,
Background of the theorist 2,
What is the theory 3
10
cards
1.4.5 leadership
Define leadership 1,
What is leadership 2,
Brainstorm some characteristics o...
22
cards
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BUSINESS THEME 1
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