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Nana K
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Decks in this class (22)
UNIT 8 : Strategic Direction
What doi startegic choices allow,
Strategic direction of a bs refer...,
Managers must regularly review where
13
cards
UNIT 8 ANSOFF MATRIX
Ansoff matrix is one way,
What does matrix consider,
What are the headers onteh bottom...
19
cards
UNIT 8 ANSOFF MATRIX - market penetration
Market pentration involves,
Through market penetration the bs...,
Give example of how a bs might se...
10
cards
UNIT 8 ANSOFF MATRIX - market development
Market development involves,
Give examples of waht new segment...,
Although bs knows this type of pr...
7
cards
UNIT 8 ANSOFF MATRIX - New Product Development
New product development involves,
Bs may be responding to changes i...,
Investment in new product develop...
8
cards
UNIT 8 ANSOFF MATRIX - diversification
What does diversification involve,
Describe risk of diversification,
Why is there a high level sof ris...
5
cards
UNIT 8 - SELECTING A STRATEGY
When considering which strategy i...,
Give an example of a consideratio...,
Give example for expected returns
13
cards
UNIT 8 - Why does strategic direction matter
Descirbe strategic descisons in t...,
Strategic descison are amde by,
Getting strategic decisions right is
13
cards
UNIT 8 CHOOSING HOW TO COMPETE - Strategic posiotionning
Strategic positioning,
Once strategic direction of bs is...,
Give example of question related ...
7
cards
UNIT 8 CHOOSING HOW TO COMPETE - Porters Generic Strategies
According to porter a competitive...,
Accoridng ot porter a comp bs sta...,
Value a bs offers depends on
15
cards
UNIT 8 CHOOSING HOW TO COMPETE - Differences between porters strategies
Cost leadership with parity involves,
Cost leadership with proximity in...,
A differentiator can charge a hig...
12
cards
UNIT 8 - BOWMANS STRATEGIC CLOCK
What does the clock plot,
What does clock higlight,
From using the clock its possible to
21
cards
UNIT 8 - Influences on a positioning strategy
What are the factors influencing ...,
Where competitors are positioned ...,
Where competitors are positioned ...
12
cards
UNIT 8 - Why does Strategic Positioning Matter
What is important,
Why will a bs find it difficult t...,
What does a bs also need to consider
10
cards
UNIT 8 - Sustainable competitive advantage
Competitive advantage occurs when,
Give example of comp adv both low...,
However if bs has advantage over ...
11
cards
UNIT 8 - Sources of sustainable competitive advantage
According to john kay what are 3 ...,
Particular culture,
Architecture according to kay hti...
8
cards
UNIT 10 - MANAGING CHANGE - INTERNAL/EXTERNAL PRESSURES FOR CHANGE
What is internal change,
Busienss change for a of reasons,
Give examples of bs changing for ...
25
cards
UNIT 4 OPERATIONS - SETTING OP OBJECTIVES
What are operations responsible for,
Operations invovles managing the ...,
Important concept in transformati...
43
cards
UNIT 4 OPERATINOS - ANALYSING OPERATIONAL PERFORMANCE
Why is operations data significan...,
What are the 4 main areas of oper...,
Bs are likely to set targes realt...
21
cards
UNIT 4 OPERATIONS - INCREASING EFFICIENCY AND PRODUCTIVITY
Increasing opperational efficienc...,
If operatioal efficiency can be a...,
Uni costs declines as a capacity ...
63
cards
UNIT 4 OPERATIONS - INCREASING EFFICIENCY AND PRODUCTIVITY 2
Lean prodcution is all about,
What are teh types of waste,
Explain how too much stock held i...
16
cards
unit 4 - bar gate stock graph
We usr this graph to manage,
Y axis,
X axis
23
cards
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Business .k
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