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Business alevel edexcel

This class was created by Brainscape user Nawal Moalin. Visit their profile to learn more about the creator.

By: Nawal Moalin
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Decks in this class (27)

1.1.1.The Market
What is a mass market,
What is a niche market,
Market size
8  cards
1.1.2.Market Research
Product orientation,
Market orientation,
Primary research
6  cards
1.1.3.Market Positioning
Market mapping,
Competing advantage of product or...,
Purpose of product differentiation
4  cards
1.2.1.Demand
Demand,
Factors leading to change in demand
2  cards
1.2.2.Supply
Supply,
Factors leading to change in supply
2  cards
1.2.3.Interaction Of Supply+Demand
Interaction with buyers
1  cards
1.2.4.PED
Ped,
Interpretations of ped values,
Factors influencing ped
4  cards
1.2.5.YED
Yed,
Interpretation of yed value,
Factors influencing yed
4  cards
1.3.1 Product/Service Design
Marketing mix,
Design mix,
Changes in design mix to reflect ...
3  cards
1.3.2.Branding And Promotion
Promotion,
Branding,
Benefits of branding
5  cards
1.3.3.Pricing Strategies
Types of pricing strategies,
Factors determining most appropri...,
Changes in pricing to reflect soc...
3  cards
1.3.4.Distribution
Distribution channel
1  cards
1.3.5.Marketing Strategy
Product life cycle,
Boston s matrix
2  cards
1.4.1.Approaches To Staffing
Staff as assets staff as a cost,
Flexible workforce,
Dismissal vs redundancy
4  cards
1.4.2.Recrutment, Selection, Training
Recruitment,
Selection,
Training
3  cards
1.4.3. Organusational Design
Structure,
Impact of different organisationa...
2  cards
1.4.4. Motivation In Theory
Taylor s scientific management,
Mayo s human relations theory,
Maslow heirachy of needs
6  cards
1.4.5. Leadership
Management vs leadership,
Autocratic leadership,
Paternalistic
5  cards
1.5.1. Role Of An Entrepreneur
Role of entrepreneur
1  cards
1.5.2. Entrepreneurial Motives And Characteristics
Characteristics and skills required,
Reasons to set up a business
2  cards
1.5.3. Business Objectives
Types of business objectives
1  cards
1.5.4. Forms Of Business
Unlimited liability,
Sole trader,
Partnership
11  cards
1.5.5. Business Choices
Dividends,
Opportunity cost,
Choices
4  cards
1.5.6. Moving Frim Entrepreneur To Leader
Common business difficulties when...,
Common personal difficulties when...
2  cards
2.1.1. Internal Finance
Owners capital personal savings,
Retained profit,
Sale of assets
3  cards
2.1.2. External Sources Of Finance
Family and friends,
Banks,
Peer to peer funding
6  cards
2.1.2. External Methods Of Finance
0  cards

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Business alevel edexcel

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Edexcel A Level- Business
  • 12 decks
  • 1743 flashcards
  • 939 learners
Decks: Theme 2 Managing Business Activities, Theme 1 Marketing And People, 11 12 14 15, And more!
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