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Maansi Patel
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Decks in this class (16)
types of business ownerships
memorise and understand
36
cards
relations to misleading and deceptive conduct in business marketing
memorise and understand
7
cards
impact of economic factors on business function
memorise and understand
12
cards
public image
memorise and understand
15
cards
concepts of marketing
A market,
A market can take form of physica...,
A market can take plae in virtual...
8
cards
key elements of a marketing plan
Marketing plan,
Marketing plans have several part...,
Marketing position positioning
17
cards
characteristics of the market segmentation
What is market segmentation,
Target market,
Segmentation characteristics that...
12
cards
key features of the market research process
Market research,
Key features of the marketing res...,
Primary data
10
cards
the marketing mix
Marketing mix,
Marketing,
Product
15
cards
price
Skim pricing,
Example of skim pricing,
Penetration pricing
8
cards
place
Direct distribution,
Pros of direct distribution,
Cons of direct distrbution
13
cards
promotion
Common marketing decisions under ...,
Advertising,
Pros of advertising
18
cards
technologies to facilitate promotional activities
5 categories of technologies that...,
Online advertising,
Types of online advertising
10
cards
marketing mix 8Ps
Processes,
People,
Physical presence
14
cards
intellectual properties
Define intellectual property,
Example of intellectual property ...,
Intellectual property aus
31
cards
purpose and features of marketing strategy and product lifecycle
Purpose of marketing strategy,
Pu,
Product lifecycle
12
cards
More about
business
- Class purpose General learning
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