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By:
Bobby Singh
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Decks in this class (66)
Promotion
What is the purpose of most enter...,
What do enterprises do to attract...,
The promotional mix
10
cards
Advertising: Message And Medium
What is the message what is the m...,
What is the purpose of advertising,
What are key features of the message
6
cards
Advertising: Methods
What is advertising methods,
What are the different methods of...,
Where is moving image advertising...
17
cards
Sales Promotion: Purpose And Methods
All promotional activities aim to...,
All promotional activities aim to...,
Enterprises use sales promotion f...
16
cards
Sales Promotion: Choosing Methods
Enterprises will be influenced by...,
Enterprises will be influenced by...,
Enterprises will be influenced by...
12
cards
Personal selling
What is personal selling,
Personal selling is where a repre...,
1 face to face personal selling w...
20
cards
Public relations
How important is an enterprise s ...,
An enterprise s public image is a...,
An enterprise s public image is a...
21
cards
Direct marketing
What is direct marketing,
The purpose point of direct marke...,
The purpose point of direct marke...
17
cards
Choosing promotional methods
Which factors do enterprises cons...,
Enterprises consider 5 factors wh...,
Enterprises consider 5 factors wh...
17
cards
Targeting markets
Enterprises decide on the most su...,
Enterprises decide on the most su...,
Enterprises decide on the most su...
16
cards
Segmenting the market
What are segments,
Segments are different sections t...,
Segments are different sections t...
9
cards
Demographic and Geographic segments
Demographics age gender income ed...,
Demographics age gender income ed...,
Demographics age gender income ed...
16
cards
Psychographic and Behavioural segments
Psychographic segmentation is whe...,
Using psychographic segmentation ...,
Spending and consumption when dec...
12
cards
Financial documents
Enterprises use a range of financ...,
Enterprises use a range of financ...,
Enterprises use a range of financ...
16
cards
Accuracy of financial documents
All documents must be completed,
What is the purpose of financial ...,
The purpose of financial records ...
22
cards
Purchase order
See revision guide page 16
1
cards
Delivery note and invoice
See revision guide page 17
1
cards
Receipt and credit note
See revision guide page 18
1
cards
Payment methods
What are the different payment me...,
1 debit card what are debit cards,
1 debit card what are debit cards
37
cards
Choice of payment methods
What are the factors influencing ...,
The factors influencing customer ...,
The factors influencing customer ...
19
cards
Income
Enterprises receive income money,
What is the most common form of i...,
What are the main types of revenue
17
cards
Costs
What are start up costs,
What are running costs,
Start up costs will be influenced...
17
cards
Financial terminology
Enterprises keep track of their r...,
Enterprises keep track of their r...,
Financial terminology what does t...
20
cards
Turnover, Costs of sales and Gross profit
Turnover is the value of sales ge...,
Sometimes an enterprise will offe...,
Calculating turnover turnover
10
cards
Profit and Expenses
Expenses are the indirect costs o...,
Expenses are the indirect costs o...,
Expenses are the indirect costs o...
14
cards
Fixed and Current assets
An asset is something that an ent...,
What are seven examples of assets,
What are current assets
13
cards
Liabilities, debtors and creditors
What is a liability,
A liability is an amount of money...,
A liability is an amount of money...
20
cards
Capital and net current assets
Capital an enterprise requires re...,
Capital an enterprise requires re...,
Capital an enterprise requires re...
22
cards
Statement of comprehensive income
What is a statement of comprehens...,
A statement of comprehensive inco...,
What is sales revenue
17
cards
Profit or Loss
The information contained in the ...,
The information contained in the ...,
In financial statements what are ...
4
cards
Statement of financial position (1)
What is a statement of financial ...,
The purpose of statement of finan...,
Preparing a statement of financia...
3
cards
Statement of financial position (2)
You can find out a lot of informa...,
You can find out a lot of informa...,
What is the information in the st...
21
cards
Cash, Profit, Liquidity and Profitability
Cash profit liquidity and profita...,
Cash is the money that an enterpr...,
Cash is the money that an enterpr...
25
cards
Profitability ratios (1)
What does a ratio do,
A ratio compares one piece of inf...,
A ratio compares one piece of inf...
9
cards
Profitability ratios (2)
The net profit margin is also a what,
The net profit margin is also a p...,
The net profit margin is also a p...
8
cards
Liquidity ratios
Liquidity is the ability of an en...,
An enterprise s current assets mu...,
An enterprise s current assets mu...
22
cards
Cash, Sales and Purchases
Cash is the liquid assets of the ...,
Cash is the liquid assets of the ...,
Liquid assets
6
cards
Cash Flow
0
cards
Cash flow forecasts
0
cards
Analysis of cash flow information
0
cards
Cash flow problems and forecasting
0
cards
Improving cash flow
0
cards
Break-even
0
cards
Break-even charts
0
cards
Interpreting a break-even chart
0
cards
Using break-even analysis in planning
0
cards
Limitations of break-even analysis
0
cards
The need for business finance
0
cards
Internal sources of finance
0
cards
External sources of finance - short term
0
cards
External sources of finance - long term
0
cards
Your Component 3 set task
0
cards
Understanding a scenario
0
cards
Understanding financial information
0
cards
Identifying financial information
0
cards
Completing a financial document
0
cards
Completing a statement of financial position
0
cards
Suggesting appropriate actions
0
cards
Drawing a break-even chart
0
cards
Interpreting break-even charts
0
cards
Completing a cash flow forecast
0
cards
Calculating profitability
0
cards
Justifying a recommendation
0
cards
Choosing promotional methods
0
cards
Recommending promotional methods
0
cards
Evaluating options
0
cards
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