AFM 132

- Reflect on the pace of change in the workplace and for businesses due to technology and evolving consumer needs - Describe how the future of work is impacted by international business - Describe how the future of work is impacted by greater emphasis on ethics and social responsibility - Identify skills to future-proof your career, including digital literacy, entrepreneurial abilities, and social intelligence

- Value the importance of having a strong understanding of business for senior leaders, including financial leaders - Summarize the history of business in Canada and the major forms of business ownership - Give examples of how small business can fail - Describe the impact of globalization on various stakeholders - Explain why countries trade and provide examples of supports and barriers to trade - Discuss Canada's experience in global markets through exports and imports

- Identify and describe the tools to scan the business environment (PEST) - Evaluate the competitive landscape (Porter's five forces) - Describe tools to assess an organization (SWOT)

- Outline how businesses can do the right thing and be responsible - Differentiate between the roles that ethics and legality play in decision-making - Describe a basic framework to navigate ethical dilemmas - Summarize the business case for Corporate Social Responsibility (CSR) and Sustainability - Describe the responsibilities organizations have to their internal and external stakeholders - Reflect on the future opportunities and challenges with approaches to evaluate and report on CSR

- List the core functions of management: Plan, Organize, Lead, Control - Plan - Distinguish between the importance of a vision, mission statement, values, and goals - Organize - Describe the importance of organizational design - Lead - Identify leadership traits, motivation, and leadership styles - Control - Summarize the steps in the control process

- Value an entrepreneurial mindset and traits of an entrepreneur - Differentiate between entrepreneurship and intrapreneurship - Describe the challenges of launching a new idea and ways to start a business - Give examples of resources to start a business, including incubators, industry and government supports, and financial resources - Describe some tools that can help you plan a business, including the Value Proposition, Business Model Canvas, and business plans

Explain the definition of a business model Identify and describe the 9 building blocks of the Business Model Canvas (BMC) Reflect on the stages of business and how decisions may change at each stage

Define marketing and describe the trends in marketing today Describe your understanding of the customer through market research, market segmentation, and their decision-making process Describe the 4Ps of the marketing mix Discuss the role of Customer Relationship Management in building long term relationships Define a brand and describe how brands can be valued Explain how marketing activities should evolve at the various stages of the product life cycle

Describe the role of Human Resources Management (HRM) in large and small organizations Identify and describe the 5 steps of the Employee Lifecycle (Recruitment, Onboarding, Development, Retention, Offboarding) Provide examples of laws and regulations that impact employees in the workplace Describe the common trends in HRM today

Compare personal financial management with managing finances for a business Explain the use of forecasts, budgets, and financial controls in financial planning for a business Describe the importance of managing cash flow in a business Identify the need for funds in a business and the various funding sources available

Describe the role of accounting and financial information and key users Distinguish between managerial and financial accounting, and between private and public accounting Describe the role of accounting standards in preparing financial statements Differentiate between the Balance Sheet, Income Statement, and Cash Flow Statement Analyze financial statements using liquidity, leverage, profitability, and activity ratios