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Week 9 notes - price, Week 8 notes - products & brands, Week 10 notes - place (distribution) ...13Decks134Flashcards15Learners -
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Chapter 12: Market segmentation and the selection of target groups, Chapter 13: Branding and positioning, Chapter 14: Channel Strategy ...23Decks346Flashcards2Learners -
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Week 1 - Creating And Capturing Value, Week 2 - marketing stratergy, Week 2 - macro/micro environments ...12Decks265Flashcards2Learners -
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U1- Role Of Business In Society, U1- Types Of Organisation, U1- Objectives ...24Decks441Flashcards3Learners -
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The Market(1.1.1), Market Research(1.1.2), Market Positioning(1.1.3) ...12Decks178Flashcards1Learner -
Principles of Marketing
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Chapter 1 - Overview of Marketing, Chapter 4 - Conscious Marketing, Chapter 6 - Consumer Behavior ...10Decks133Flashcards1Learner