types of conformity Flashcards

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1
Q

what is internalisation

A

making the beliefs of the group your own, the strongest type of conformity, often occurs as a result of ISI, change is permanent

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2
Q

what is identification

A

temporary change of behaviour only in the presence of a group, often linked to social roles

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3
Q

what is compliance

A

following other peoples ideas to gain approval, publicly agree but privately disagree, temporary change, likely to occur because of NSI

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4
Q

what is conformity

A

majority influence, yielding to group pressures

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