Tom Ferry "How's the real estate market?" Flashcards
How’s the real estate market?
It really depends. Are you looking to buy, sell invest or rent. Which part of the market are you interested in. Each part of the market is very different.
Why should I list with you vs the competition?
Well, we sold 350 properties last year, We sold 3x faster and we sell for 2.7% more money on average. we have a 96.5 five star review on zillow. Are those the type of results you are looking for?
ASK WAHEED FOR ACCURATE INFO/DATA
How many ways can you price a property?
Most agents hand you comps with all the data available and ask you what do you want?I prefer tp either—
- a needle in a haystack , priced above the comps. okay if you have time to get that one high price
- Price at fair market value
- price below market value and create a bidding war
Knowledge =confidence
ignorance=fear
-What is important in the agent that represents you?
-If there was an advantage in time, marketing, and exposure would it be worth 15 mins to you to meet with me?
-If the home nots selling, than ITS not compelling in this market9 PRIME LOCATION, NEAR SCHOOL OR SUBWAY ETC)
Script for higher end clients
We run a more intelligent and data driven business. For example,
“Another agent said he can get us more”
I can line up 1000 gents outside your door. We are all looking at the same data. Usually 1-2% difference in price. We are looking at what a buyer will pay for the property. So if an agent will price too high, what’s their motivation…effects of being on the market too long, loses interest etc. what would you like to do.
Price reduction script for high end clients, go back through comps
here’s what we have to decide………
“So here’s what we have to decide. Right now the agents in the market place, the overall market and MOST IMPORTANTLY, the buyers have rejected our price. What would you like to do? SHUT UP let them speak
Frame a story
Why I got into real estate market:
Help people, improving life style,
