Tide Flashcards

1
Q

when was the tide poster released

A

1946

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2
Q

how does binary opposition apply to the poster

A

clean vs dirty - tide vs other products - tradition vs modernity

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3
Q

what was Tides slogan on the poster

A

“Tides got what women want”

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4
Q

what is the women’s gesture and pose suggesting

A

love for the product

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4
Q

describe the woman’s appearance

A

glamourous

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5
Q

why is her outfit technical for her lifestyle

A

she is wearing a headband to keep her hair out of the way of domestic chores

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6
Q

what are the women in the poster doing

A

hanging up men’s laundry implying they are housewives doing chores for their husbands

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7
Q

how does tradition vs modernity apply to the poster

A
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8
Q

how does tide vs other products apply to the poster

A

phrases like “worlds cleanest was!” “tide gets clothes cleaner than any other washday product you can buy”

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9
Q
A
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