Syncing

Question 1

Changes to prospect record are pushed to ______ and information from ______ records is pulled into corresponding fields on prospect records.

Answer 1

Salesforce

Question 2

How often does syncing occur between Pardot and SF?

Answer 2

every 2 - 4 min

Question 3

To run a full sync between Pardot and SF, what is the max amount of prospects?

Answer 3

500,000

Question 4

What causes a prospect to sync from Pardot to SF?

Answer 4

A prospect to sync to SF, the prospect record must meet the pre-req and then an activity must trigger the sync

Question 5

What happens when you change a contact/lead email address in SF?

Answer 5

It can sync the new address to the corresponding prospect record in Pardot

Question 6

How does Pardot handle deleted leads and contacts in SF?

Answer 6

When a synced lead/contact is deleted in SF, its flagged as [[crm_deleted]] and sent it to Pardot recycle bin, Pardot doesn’t recreate the lead/contact in SF

Question 7

True or False

SF updates to prospect fields can trigger automation rules in Pardot, if those rules are related to the updated fields

Answer 7

True

Question 8

True or False

Prospects that are assigned to a user in Pardot are created as a lead when the prospect isn’t syncing with a record in SF

Answer 8

True

Question 9

Map Pardot users with assigned prospects to SF users before syncing. Ig the prospect’s assigned user isn’t mapped to a SF user, the prospect is assigned to the what?

Answer 9

SF connector user

Question 10

True or False

Pardot syncs on the individual and company level

Answer 10

False

Only the individual level

Question 11

Records sync based on what field?

Answer 11

CRM ID field

Question 12

If a prospect doesn’t have a corresponding SF record, Pardot creates what?

Answer 12

Pardot creates a lead to sync with

Question 13

What happens if a Prospct record doesn’t have a CRM ID and a record with the same email address exists in SF?

Answer 13

Pardot syncs to that record.

If there are multiple records in SF with the same email address as the prospect, Pardot syncs with the first record it finds

Question 14

Syncing opportunity activities are included in the default scoring. What are the scores for created opportunity and for a lost opportunity?

Answer 14

+50

-100

Question 15

True or False

When mapping SF and Pardot custom fields, create the custom field in Pardot before mapping

Answer 15

True

Question 16

True or False

To map a custom field on both the lead object and contact object to the same Pardot field, the API name of the SF fields must be identical

Answer 16

True

Question 17

True or False

In Pardot, map number type fields to SF phone type fields

Answer 17

False

Phone fields contain non-number characters and don’t sync correctly. Instead map SF phone type fields to text type fields