Social Influence- obedience Flashcards
What year did Stanley Milgrim carry out his baseline procedure, and what was his aim?
-1963
-To assess obedience
Who and how were the participants in Milgrim’s study?
-40 american male volunteers ages between 20-50
Where was Milgrim’s experiment studied, and what were participants told was being measured?
-Yale Uni
-Study on memory
Milgrim’s baseline procedure process- what did he do? [5 points]
-When the participants arrived, they were introduced to a confederate, whom they believed was another volunteer
-The pair drew lots to determine the ‘Teacher’ (which was rigged to always be the participant), or the ‘Learner’ (always the confederate)
-The Teacher could not see the Learner, but could hear him
- The T had to give electric shocks to the L each time they made a mistake on the memory test
-Shocks increased with each mistake (shocks were fake!)
Milgrim’s study findings: How many participants delivered shocks up to 300V?
All of them
Milgrim’s study findings: What % of pps stopped at 300V (labelled ‘intense shock’)?
12.5%
Milgrim’s study findings: What % of pps continued to the highest level (full obedience)?
65%
What was the highest level voltage?
450V
What qualitative results did Milgrim observe?
The participants showed signs of tension- sweat, trembling, groaning
Before Milgrim’s study, what % of participants did students at Yale predict would be fully obedient?
3%
During the debriefing of Milgrim’s study, what % were glad they participated?
84%
How much money did participants get for volunteering for Milgrim’s study?
$4.50
What other events supported Milgrim’s study?
Reality TV documentary, game show- supported original findings.
Why did Milgrim’s study have low internal validity?
-They weren’t necessarily testing what was intended
-‘play acting’- only 75% believed the shocks were real
-Demand characteristics?
Who and when was Milgrim’s study replicated with puppies?
Sheridan and King (1972)
