Scales of measurement, reliability, validity and central tendency WK2 Flashcards
Differ between discrete and continuous data
Discrete
-No intermediate values between data values
-Nominal and ordinal measures=discrete
-Cannot be infinite decimal between points of scale
Continuous
-Intermediate values between data values
-Common in interval and ratio scales
-Can be infinite decimals between points of scale
Provide summary of the types of reliability
Internal consistency
Test-retest reliability
Inter-rater reliability
Describe internal consistency
Consistency among items in a measure
-Test takers responses to all items on a scale/subscale should be similar/consistent
Describe test-retest reliability
Consistency overtime
-Test takers responses to items at time 1 should be similar to responses at time 2
Describe inter-rater reliability
Consistency across observers/raters
-Multiple observers/raters should provide similar accounts of same event/occurrence/behaviour
Differ between reliability and validity
reliability: consistency of measure
validity: Extent to which concept or measurement is well founded and corresponds accurately with world
Provide summary of the types of validity
Face Validity
Content Validity
Criterion Validity
Construct Validity
Describe face validity providing example relating to extraversion/sociability measure
Looks like it is measuring X
e.g. Items appear (to naïve observer) to be measuring extraversion/sociability
Describe content validity providing example relating to extraversion/sociability measure
Samples the full breadth of X
-Items cover all aspects of extraversion e.g. Talkative, adventurous
Describe criterion validity providing example relating to extraversion/sociability measure
Tests correspondence with concrete outcome; measured now (concurrent) + in future (predictive)
e.g. Scores on measure predict current base rate cortical arousal levels; as well as future social behaviour ate parties/work
Describe construct validity providing example relating to extraversion/sociability measure
Related to other measures of X (convergent), not related to measures of Y and Z (discriminant)
e.g. People with high score on measure also score highly on NEO-PI extraversion subscale but not related to Beck Depression Inventory
What is meant by scales of measurement
More properties possessed by data, more flexible our options are (more manipulations performed to evaluate data)
Provide summary of the types of scales (try with table)
Nominal/categorical
Ordinal
Interval
Ratio
Describe nominal/categorical scales of measure providing examples
-Most limited scale in quantitative research
-No property of magnitude
-Can’t perform operations
-Data with only 2xcategorical options=dichotomous data (e.g. Smoker vs non-smoker)
e.g. Biological sex, Political preference, Race/ethnicity, Eye colour
Describe ordinal scales of measure providing examples
-Property of order but values do not represent magnitude
-Cannot perform operations (e.g. subtraction addition)
-May represent categories
e.g. Placing in competition, Low drink medium drinker high drinker, Nando’s sauce peri-ometer