Sampling Techniques Flashcards
Random sampling pros
Economical in nature, less time consuming, less chance of bias
Cons of random sampling
Need to define the categorical variable by which subgroups should be created. Improper selection may cause the whole process to defunct
Pros of systematic
Simplicity
Allows researcher to add degree of system or prices into random selection.
Independent less chance of bias
Cons of systematic
High chance of sampling error
Works only for random population may not be suitable for large population
Stratified random sampling probs
Less time consuming
Less chance of bias compared to simple random sampling
Higher accuracy
Cons of stratified
Need to define the categorical variable
Subgroups should be created
Age gender occupation income education
Snowball pros
Allows for studies to take place where otherwise it may be impossible
Helps discover characteristics about a population
Cons of snowballing
Usually impossible to determine the sampling error or make inferences
Quota pros
Relatively easy to administer
Quick
Cost effective
Cons to quota sampling
Not random
Potential selection bias