reliability and validity Flashcards
validity?
refers to whether a measure actually measures what it claims to be. shows how true and accurate the research is. does what it intended to do
reliability?
refers to how consistent your research is. if you did it again would you get the same results?
internal validity?
refers to whether the effects observed in a study are due to the manipulation of the IV and not some other factor. IV caused DV to change or has something else caused it.
external validity?
refers to whether data in a research study can be generalised to other situations outside the research environment
ecological validity?
if we conduct the research in a different setting or in a different environment will we get the same results
population validity?
do the participants in the study represent the population of the people we are applying our results to?
how to deal with extraneous variables?
run a pilot study to identify possible extraneous variables and control for them. make sure participants complete study under the same conditions
demand characteristics ?
clues in the study that suggest what the researcher is looking to find.
how to deal with demand characteristics ?
use a blind single procedure , use red herring questions which include questions or activities that aren’t relevant to the study.
how to deal with researcher bias ?
follow standardised procedures, use double blind technique. employ someone to conduct the study who doesn’t know what the researcher is looking for
social desirability bias?
participant doesn’t tell the whole truth astray want to put themselves over in a good light
how to deal with social desirability bias ?
ensure confidentiality and don’t ask for names
4 issues that affect internal validity?
- extraneous variables
- demand characteristics
- researcher bias
- social desirability bias
how to deal with internal reliability?
to ensure your test is reliable you should check or pilot the test first and take any questions out that may seem to cause confusion. failure to do so may result in low internal reliability
how to deal with external reliability?
issues may be caused by the way research is explained or run. therefore you should use standardised instructions that are written down or recorded so all participants receive the same info. treat every participant the same way