Quiz 2 Flashcards
T or F: The electromagnetic spectrum is a scarce public resource and electronic media are not open to all speakers
True
Facts about cable television
Initially called community antenna tv (catv)
Expanded the tv network audience at no cost
was regulated by the FCC because they were competing with broadcasters
Significantly reduced limits on the number of radio and television stations one person or one company could own is a result of _____
Telecommunications act of 1996
Cable companies must have a ______ to operate
a franchise contract
T or F:Section 315 of the communication act of 1934 gives political candidates equal opportunity to use electronic media facilities
True
T or F: The communications act of 1934 prohibits broadcast, cable, and satellite programmers from censoring on air statements by political candidates, and thus is not responsible for defamatory remarks.
True
Members of the FCC are _____
appointed by the president and confirmed by the senate
A broadcast station does not need to provide equal access to rival political candidates if it happens during _____
bona fide newscasts, news interviews, on the spot news events, news documentaries
One of the primary reasons for the passage of the radio act of 1927 was to:
Prevent the interference of radio signals that occurred between broadcasters
Because of the limited broadcast spectrum broadcasters:
Must meet certain public interest, convenience, or necessity requirements
During the last 25 years, broadcasters have generally faced:
An erosion of the notion of “public interest” due to economic factors, and more horizontal and vertical ownership restrictions
The limit for FCC commissioners serving from the same political party at one time is:
3
The telecommunication act of 1996 requires:
Cable and television networks to adhere to safe harbor guidelines for indecent programming, and broadcasters to limit the amount of violent programming they air during primetime viewing hours.
T or F: cable and satellite regulated so leniently because customers exercise a choice and therefore consider them less pervasive.
true
Programming that falls under the FCC’s definition of indecency:
May be broadcast on stations during safe harbor from 10pm-6am and may be shown on cable television without adhering to the safe harbor guideline that applies to broadcasters.
Ethics refers to a set of beliefs that we embrace to help us understand what is good and what is bad in the world
False
Morality deals with our struggle to justify doing or not doing something when various values of our belief system clash
False
Seek truth and report it
Minimize harm
Act independently
Be accountable
society of professional journalists
Communication technology produces changes in both culture and social order
Technological determinism
Our approach to the world is almost exclusively technological. We seek to impose order in our environment
Human as technological being
The statement, “The uses of technology are determined by characteristics,” refers to technological determinism
true
According to lecture, giving up “harmless” data is the small tradeoff for the free content on the web
True
“Alienation through exploitation” explains how the internet allows us to create sylos unto ourselves based on our interests.
True
According the lecture, E-personalities grotesque versions of ourselves driven by narcissism, grandiosity, and an obsession for instant gratification
true
False/misleading statements
misleading price claims
false testimonials
offensive statements or pictures
american association of advertising
suggesting that in our hyper-technological culture archived data should be stored for a specified period of time and later deleted suggests a form of ____
Societal forgetting
