motives and values Flashcards
1
Q
motive
A
a reason for doing something
2
Q
motive for a new business
A
survival
3
Q
motive for entrepreneurs
A
fulfil a dream
social responsibility
make money
support the community
4
Q
profit formula
A
sales revenue-total costs
5
Q
profit satisficing
A
maintain a work life balance
make enough money to be satisfied
6
Q
how to add value to a business
A
use strategical marketing campaigns
enhance customer experience
product differentiation
