Expe Ppt 4

Question 1

can be answered using a limited number of alternatives and have a high imposition of units

Answer 1

Closed question

Question 2

Require that participants respond with more than a yes or 1-10 rating and have a low imposition of units

Answer 2

Open ended questions

Question 3

Assigns items to two or more distinct categories that can be named using a shared feature, but does not measure their magnitude

Answer 3

nominal scale

Question 4

Measures the magnitude of the dependent variable using ranks, but does not assign previous values

Answer 4

ordinal scale

Question 5

Magnitude of DV using equal intervals between values and no absolute zero

Answer 5

Interval scale

Question 6

Tendencies go respond to questions or test items without regard to their actual wording

Answer 6

Response styles

Question 7

Selecting an answer based on its position

Answer 7

Position preference

Question 8

plain meaning of the words printed on the page

Answer 8

Manifest content

Question 9

Changes in question interpretation due to their position within a survey

Answer 9

Context effects

Question 10

dressing formally for a job interview instead of wearing ur fav jeans

Answer 10

Social desirablity

Question 11

Magnitude of DV using equal intervals between values and an absolute zero

Answer 11

Ratio scale