Digital Intro (Week 1) Flashcards

1
Q

What are the characteristics of digital

A
  • Rapid duplication and distribution
  • Storage flexibility
  • Remote access
  • Permanence and retrievability
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2
Q

What is the definition of Digital

A
  • Refers to information that is represented in binary (0s and 1s) processed by computers.
  • generally used to define all technology that captures, stores, analyses and uses data
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3
Q

What is proprietary tech

A

Tech that is owned by one company, e.g., pharma, patent on a compound

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4
Q

Define infrastructural tech

A

Tech that can not be protected unlike proprietary, is generally worth more to the economy as a whole when shared. E.g., railroad, electricity

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5
Q

Why does IT class as an infrastructural technology

A

It is a transport mechanism, it carries digital information

It also has more value when shared than when used in isolation.

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6
Q

What are some characteristics of IT

A
  1. Subject to rapid price deflation (Moore’s law)
  2. Highly replicable
  3. Value of IT increases as the number of users grow (Metcalfe’s law)
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7
Q

One theory that speaks to the importance of IT

A

Digital Darwinism is the application of Darwin’s theory of evolution to the digital economy, where an organisations success/ failure to adapt to technology directly affects its survival as a business

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8
Q

What is digital transformation

A

The process of developing organisational and tech based capabilities that allow a company to continuously improve its customer experience, lower its unit costs and over time sustain competitive advantage.

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9
Q

Explain digital transformation from an internal perspective

A

Digital can be used to transform the way that an organisation operates

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10
Q

Explain digital transformation from an external perspective

A

Digital can be used to transform the value that an organisation is offering to the market and how this value is delivered

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