Demand Flashcards
What is demand
Demand refers to the quantity of a good or service purchased at a given price over a given time period
What does the law of demand state
The law of demand states that ceteris paribus an increase in price will lead to a decrease in quantity demanded and conversely a decrease in price will cause an increase in quantity demanded
What are the conditions of demand
- population size
- price of substitute goods
- price of complementary goods
- advertisement
- population (structure)
- tastes of consumers
Why is price and quantity inversely related
Due to diminishing marginal utility
What is total utility
The amount of satisfaction which occurs from consuming a product
What is marginal utility
The amount of satisfaction derived from consuming one more unit
What is the law of diminishing marginal utility
Theory believes that marginal utility declines as more is consumed