COM 373 Entire Course New Flashcards
UOP COM 373 Entire Course NEW
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COM 373 Entire Course NEW
COM 373 Week 1 Individual Assignment Communication Styles Paper
COM 373 Week 2 Individual Assignment IMC Product Paper
COM 373 Week 2 Learning Team Selling Model Part I Presentation
COM 373 Week 3 Individual Assignment Customer Multimedia and Worksheet
COM 373 Week 3 Team Assignment Selling Model Part II Presentation
COM 373 Week 4 Individual Assignment Letter to Customer and Supervisor
COM 373 Week 5 Individual Assignment Case Study Analysis Paper
COM 373 Week 5 Team Assignment Final Selling Model Presentation
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UOP COM 373 Week 1 Individual Assignment Communication Styles Paper NEW
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COM 373 Week 1 Individual Assignment Communication Styles Paper NEW
Prepare a 1,050- to 1,400-word paper that explains each stage of the consumer decision-making process and the importance of effective sales communication at each stage of the process. Discuss how different communication styles may affect selling relationships. Include the following:
Stages in the consumer decision-making process
How does consumer behavior affect the sale of the product?
How you would follow each step of the AIDA model as a salesperson to assist a consumer through his or her decision-making process?
What is the importance of effective sales communication at each stage of the process?
Your personal communication style
What are characteristics or traits of your communication style?
Where do you think you fall on the sociability and dominance continuum?
What are some examples of how your communication style would benefit and hinder your selling relationships?
How will you overcome communication-style bias?
Format your paper consistent with APA guidelines.
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UOP COM 373 Week 2 Individual Assignment IMC Product Paper NEW
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COM 373 Week 2 Individual Assignment IMC Product Paper NEW
Choose one product from the following:
Apple’s iPhone® mobile digital device
Nabisco’s 100 Calorie Packs
Geico® insurance
Prepare a 1,050- to 1,400-word paper that identifies the elements of the integrated marketing communications for the product you choose.
Emphasize how sales promotion is valuable to the organization’s integrated marketing program by selecting two sales promotion strategies that you think best fit the integrated marketing program. Explain why and how you would use them.
Conduct research using reliable sources. You must use the company’s website as a main source of information. You may also conduct research from other reliable sources.
Determine and state the company’s key message that it wants to get across to the customer. As a salesperson, consider the points from the marketing information found on the company’s website and from your other research. What points would you use in making a sales pitch to a potential customer? Why?
Format your paper consistent with APA guidelines.
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UOP COM 373 Week 2 Learning Team Selling Model Part I Presentation NEW
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COM 373 Week 2 Learning Team Selling Model Part I Presentation NEW
This is the first part of a multipart Learning Team assignment that culminates in Week Five. Please be sure to read ahead in the syllabus for future weeks’ portions.
Furniture to Go, Inc. has hired your Learning Team to develop a detailed selling model that will help the company increase sales—see Appendix A on the student website. Over the next 4 weeks, your Learning Team will work together to develop a professional presentation that displays the selling model your team creates. Refer to the selling model outline in Appendix B on the student website.
The first stage of your team’s selling model must include a recommended selling philosophy, relationship strategy, and product strategy.
Prepare a 6- to 8-slide Microsoft® PowerPoint® presentation discussing steps 1, 2, and 3 of your team’s selling model based on the case study in Appendix A and the selling model outline in Appendix B. Include detailed speaker notes with your slides.
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UOP COM 373 Week 3 Individual Assignment Customer Multimedia and Worksheet NEW
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COM 373 Week 3 Individual Assignment Customer Multimedia and Worksheet NEW
Complete the Sales Communications exercise by clicking the link located on your student website.
Submit the worksheet produced at the end of this exercise.
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UOP COM 373 Week 3 Team Assignment Selling Model Part II Presentation NEW
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COM 373 Week 3 Team Assignment Selling Model Part II Presentation NEW
Prepare a 4- to 6-slide Microsoft® PowerPoint® presentation discussing steps 4 and 5 of your team’s selling model based on the case in Appendix A and the selling model outline in Appendix B. Include detailed speaker notes with your slides.
Present your Selling Model Part II Presentation
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UOP COM 373 Week 4 Individual Assignment Letter to Customer and Supervisor NEW
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COM 373 Week 4 Individual Assignment Letter to Customer and Supervisor NEW
you have taken over a sales account where the previous sales associate did not effectively handle the customer’s needs. You have just received a letter from the dissatisfied customer—see Appendix C. After reading the letter:
Draft a letter to your supervisor and address the following:
Discuss the importance of the customer’s existing or potential sales revenue.
Identify the needs of your customer.
Explain how you will approach your customer to respond to his or her concerns.
Share the closing methods you will use with your customer to obtain more business in the future.
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UOP COM 373 Week 5 Individual Assignment Case Study Analysis Paper NEW
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COM 373 Week 5 Individual Assignment Case Study Analysis Paper NEW
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UOP COM 373 Week 5 Team Assignment Final Selling Model Presentation NEW
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COM 373 Week 5 Team Assignment Final Selling Model Presentation NEW
Draft a second letter to your customer and make sure you do the following:
Develop trust and rapport.
Address the customer’s issues.
Propose alternative solutions.
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