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info systems > class 19 > Flashcards

class 19 Flashcards

1
Q

what is electric e-commerce?

A

conducting business activities electronically over computer networks

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2
Q

what are the 6 kinds of business done?

A

business to business
business to consumer
consumer to consumer
government to business
government to citizen
government to government

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3
Q

what are the 3 business activities that are strong candidates for conversion to e-commerce?

A

paper based activities
time consumer activities
inconvenient activities for customers

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4
Q

what is B2B e-commerce?

A

when all the participants are organizations

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5
Q

what is B2B e-commerce a useful tool for?

A

connecting business partners in a virtual supply chain to cut out resupply times and reduce costs

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6
Q

what are the 2 sides of B2B e-commece that many organizations use?

A

buy-side e-commerce to purchase goods and services from suppliers

sell-side e-commerce to sell products to their customers

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7
Q

what is B2C e-commerce?

A

when customers deal directly with an organization and avoids intermediaries

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8
Q

what is disintermediation?

A

when customers avoid intermediaries when purchasing an item

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9
Q

what are the 3 reasons for steady growth of B2C e-commerce?

A

cheaper goods and services via the web

online shoppers can design a personalized product

the use of social media networks to promote products and reach customers

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10
Q

what are the 3 things that B2C e-commerce lets shoppers do?

A

compare prices, features and value

check other customers opinions and reviews on the product

design personalized products

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11
Q

how is social media used in B2C e-commerce?

A

the effective use of social media by many companies looking to reach consumers, promote their products and generate online sales

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12
Q

what are web influenced sales?

A

consumers researching products online but then purchasing those products at a local brick-and-motar store

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13
Q

who are the 6 biggest users of B2C e-commerce?

A

1) Asia-pacific 1,052.9 billion
2) North America 660.4 billion
3) Western Europe 445 billion
4) central & Eastern Europe 73.1 billion
5) latin America 74.6 billion
6) Middle East & Africa 51.4 billion

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14
Q

how much did the whole world generate from B2C e-commerce in 2017?

A

2,357.4 billion

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15
Q

what is C2C e-commerce?

A

involves electronic transactions between consumers that are facilitated by a third party where customers buy and sell items to each other through the site

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16
Q

what are 10 C2C e-commerce sites?

A

eBay
bidz.com
craigslist
eBid
Etsy
Fiverr
Ibidfree
kijiji
Ubid
Taobao

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17
Q

what must companies and individuals involved in C2C must be careful of?

A

they sales must not violate the rules of carious country, state and county legal jurisdiction

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18
Q

what is the growth of C2C responsible for?

A

the drastic reduction in the use of the classified pages of newspapers to advertise and sell personal items and services

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19
Q

what has C2C created?

A

an opportunity for many people to make a living out of selling items on auction websites

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20
Q

what are the 5 differences among B2B, B2C and C2C?

A

typical value of sale
length of sales process
number of decisions makers involved
complexity of buying process
motivation for sale

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21
Q

what is the typical sale value of B2B, B2C and C2C?

A

B2B: thousands or millions of dollars
B2C: tens or hundreds of dollars
C2C: tens of dollars

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22
Q

what is the length of sales process of B2B, B2C and C2C?

A

B2B: days to months
B2C: days to weeks
C2C: hours to days

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23
Q

what is the number of decision makers involved B2B, B2C and C2C?

A

B2B: several people to a dozen or more
B2C: one to two
C2C: one or two

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24
Q

what is the uniformity of offers of B2B, B2C and C2C?

A

B2B: typically a uniform product offering
B2C: more customized product offering
C2C: single product offering, one of a kind

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25
Q

what is the complexity of the buying process of B2B, B2C and C2C?

A

B2B: extremely complex, much room for negotiation on quantity, quality, options and features, price, payment and delivery options

B2C: relatively simple; limited negotiation on price, payment and delivery options

C2C: relatively simple, limited negotiation on payment and delivery options and negotiation mostly revolves around price

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26
Q

what is the motivation for sale of B2B, B2C and C2C?

A

B2B: driven by a business decision or need

B2C: driven by an individual consumers needs or emotion

C2C: driven by an individual consumers needs or emotions

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27
Q

what is E-government?

A

the use of information and communications technology to simplify the sharing of information, speed formerly paper-bases processes and to improve the relationship between citizens and government

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28
Q

what are the 3 forms of E-government?

A

government to consumer (G2C)
government to business (G2B)
government to government (G2G)

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29
Q

what is an example of government to consumer (G2C)?

A

CRA.com where people can submit their state and federal tax returns online

Healthcare.gov a web site where users can view healthcare options to determine if they are eligible for healthcare subsidiaries and plans

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30
Q

what is an example of government to business (G2B)?

A

a website that enables firms to bid on government contracts and help businesses identify government contracts on which they may bid

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31
Q

what is government to government (G2G)?

A

applications that support transactions between government entities

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32
Q

what is an example of government to government (G2G)?

A

government to government services online (GSO), a suite of web applications that enables government organizations to report information between each other

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33
Q

what is mobile commerce (m-commerce)?

A

relies on the use of wireless devices to support the e-commerce site

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34
Q

what is an example of mobile commerce (m-commerce)?

A

a website that has a format that is web responsive to browsers on phones

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35
Q

what are the 5 advantages of m-commerce?

A

reach new customers
reduce the cost of doing business
speed the flow of goods and information
increase the accuracy of order-processing
improve the level of customer service

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36
Q

how does m-commerce reduce the cost of doing business?

A

it eliminated or reduces the time-consuming and labour-intensive steps involved throughout the order and delivery process

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37
Q

how does m-commerce speed the flow of goods and information?

A

it can flow easier and faster through the use of e-commerce

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38
Q

how can m-commerce increase the accuracy of order processing?

A

it enables buyers to enter their own product specifications and order information directly, eliminating the human error part of data entry

39
Q

how can m-commerce improve the level of customer service?

A

increased and more detailed information about delivery dates and current status can increase customer loyalty

40
Q

what are the 3 e-commerce challenges?

A

dealing with consumer privacy concerns

overcoming consumers lack of trust (making sure the seller is legit and will actually ship the item)

overcoming global issues (cultural, language, time and distance challenges)

41
Q

what are the 5 areas where m-commerce can be applied?

A

retail and marketing-manufacturing
marketing-advertising
bartering-retargeting
price comparisons-couponing
investment and finance-banking

42
Q

what is electronic exchange?

A

an electronic forum where manufacturers, suppliers and competitors buy and sell goods, trade marketing information and run back-office operations

43
Q

what are the 3 kinds of electronic exchanges?

A

private exchanges
consortium-operated exchanges
independent exchanges

44
Q

what are private exchanges?

A

exchanges that are owned and operated by a single company

45
Q

what are consortium-operated exchanges?

A

exchanges that are run by a group of traditionally competing companies with common procurement needs

46
Q

what are independent exchanges?

A

exchanges that are open to any set of buyers and sellers within a given market

47
Q

what is market segmentation?

A

divides the pool in to potential customers in to subgroups to identify specific markets to target them with advertising messages

48
Q

what are the 5 potential groupings for market segmentation?

A

age
gender
marital status
income level
geographic location

49
Q

what do mobile ad networks distribute?

A

they distribute mobile ads to publishers such as mobile websites, application develops and mobile operators

50
Q

what are the 3 methods of buying mobile ad impressions?

A

cost per thousand (CPM)
cost per click (CPC)
cost per action (CPA)

51
Q

what are the 3 main measures of success?

A

number of users reached
click through rate (CTR)
number of actions users take

52
Q

what are 5 bartering websites?

A

Craigslist.com
swapagift.com
swapstyle.com
swaptrees.com
tradeAway.com

53
Q

what has caused people to turn to bartering websites?

A

economic downturn

54
Q

what percentage of online shopping carts that are abandoned?

A

74%

55
Q

what is retargeting?

A

is what advertisers do to recapture those shoppers who abandoned carts with targeted and personalized ads to direct shoppers back to a retailers site

56
Q

what does retargeting ensure?

A

that potentials customers see relevant, targeted ads for products they have already expressed interest in

57
Q

how can mobile phone apps help shoppers do?

A

helps shoppers compare prices and products online

58
Q

how has m-commerce impacted couponing?

A

many businesses offer a variety of digital coupons

59
Q

how has m-commerce impacted finance and investing?

A

the brokerage business has adapted to the internet faster than any other part of finance

60
Q

what are the 3 things that online banking customers can do?

A

check balances of their savings, checking and loan accounts

transfer money among accounts
pay their bills

61
Q

what does successful implementation of an e-business require?

A

significant changes to existing processes and substantial investment in information systems technology

62
Q

what causes consumers to abandon e-commerce?

A

poor website performance

63
Q

what is a key ingredient to e-commerce infrastructure?

A

a web server hardware platform complete with the appropriate software

64
Q

what are the 2 things that a web servers required storage capacity and computing power depend on?

A

the software that must run on the server

volume of e-commerce transactions that must be processed

65
Q

what are successful e-commerce solutions are designed to be?

A

highly scaleable and can be upgraded to meet unexpected user traffic

66
Q

what are the 3 web site performance measures?

A

response time
transaction success rate
system availability

67
Q

what is the goal for website response time?

A

less than 1 second

68
Q

what is the goal for website transaction success rate?

A

strive for 99% or better

69
Q

what is the goals for website system availability?

A

as close to 0 minutes of unscheduled downtime as possible

70
Q

what is the key decision for a new e-commerce company?

A

choosing whether to host its own website or to enlist a third party web service

71
Q

what does a third-party web service company do?

A

rent space on its computer system and provides a high speed connection to the internet

72
Q

why would an e-commerce start up chose to go with a third-party web service provider?

A

minimizes the initial out of pocket costs for e-commerce start up and provides personnel trained to operate, troubleshoot and manage the web server

73
Q

besides a website, what must e-commerce web sever have?

A

a software to perform fundamental services

74
Q

what are 5 fundamental searches needed in web server software?

A

security and identification
retrieving and sending webpages
website tracking
web site development
web page development

75
Q

what are the 2 most widely used webs ever software packages?

A

apache HTTP server
microsoft internet information service

76
Q

what are the 5 core tasks that must be supported by e-commerce software?

A

catalog management
product configuration
shopping cart facilities
e-commerce transaction processing
web traffic data analysis

77
Q

what are the 4 limitations of hand held devices for m-commerce?

A

screens are small

input capabilities are limited to a few buttons

less processing power and less bandwidth than desktop or laptop computers

operate on limited-life batteries

78
Q

what is the reason that handheld devices have limitations for m-commerce?

A

web developers must often rewrite web applications so users with mobile devices can access them

79
Q

what is a key component of e-commerce infrastructure?

A

electric payment systems

80
Q

what do current e-commerce technology rely on to safeguard business transactions?

A

user identification and encryption

81
Q

what is a digital certificate?

A

an attachment to an email message or data embedded in a web site that verifies the identity of a sender or website

82
Q

what is certificate authority?

A

a trusted third-party organization or company that issues digital certificates verifying both purchaser and supplier identifies

83
Q

what are the 2 measures implemented to increase security associated with the use of credit cards?

A

address verification system is a check built into the payment authorization request

card verification number (CVV)

84
Q

what is transport layer security (TLS)?

A

a communications protocol used to secure sensitive data during e-commerce

85
Q

what is electronic cash?

A

an amount of money that is computerized, stored and used as cash for e-commerce transactions

86
Q

what are the 4 kinds of payment systems used in e-commerce?

A

credit card
charge card
debit card
smart card

87
Q

what is a credit card payment system?

A

carries present spending limit base on the users credit history

88
Q

what is an advantage and disadvantage of credit card payment systems?

A

advantage: each month the user can pay all or part of the amount owed

disadvantage: unpaid balance accumulates interest charges-often at a high rate of interest

89
Q

what is a charge card payment system?

A

looks like a credit card but carries no preset spending limit

90
Q

what is an advantage and disadvantage of a charge card payment system?

A

advantage: does not involve lines of credit and does not accumulate interest charges

disadvantage: the entire amount charged to the card is due at the end of the billing period or the user must pay a fee

91
Q

what is a debit card payment system?

A

looks like a credit card or ATM card

92
Q

what is an advantage and disadvantage of a debit card payment system?

A

advantage: operations like a personal check

disadvantage: money is immediately deducted from users account balance

93
Q

what is a smart card payment system?

A

a credit card device with embedded microchip capable of storing facts about cardholder

94
Q

what is an advantage and disadvantage of a smart card payment system?

A

advantage: better protected from misuse than conventional credit charge and debit cards because the smart card information is encrypted

disadvantage: slowly being more widely used in the US

info systems (18 decks)

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