Chapter 16: Monopolistic Competition Flashcards
Define ‘Oligopoly’.
A market structure in which only a few sellers offer similar or identical products. (Imperfect competition)
Define ‘Monopolistic competition’.
A market structure in which many firms sell products that are similar but not identical. (Imperfect competition)
What are the 3 attributes that characterize a monopolistically competitive market?
- Many firms
- Differentiated products
- Free entry
What are the two related ways in which the equilibrium in a monopolistically competitive market differs from that in a perfectly competitive market?
- Excess capacity, thus operates on the downward-sloping portion of the ATC curve (Recall: Firms operate at efficient scale at lowest point on ATC curve)
- Charges a price above MC
What are the ways in which monopolistic competition differs from perfect competition in terms of desirable properties?
- Standard deadweight loss caused by markup price over MC
2. Number of firms (and thus variety of products) can be too large or too small.
Can policymakers do much to correct the inefficiencies of monopolistic competition?
No.
The product differentiation inherent in monopolistic competition leads to the use of advertising and brand names. What do critics say? Defenders?
Critics: Firms use them to take advantage of consumer irrationality and to reduce competition.
Defenders: Firms use them to inform consumers and to compete more vigorously on price and product quality.
What are the features that all 3 market structures (perfect competition, monopolistic competition, monopoly) share?
- Goal to maximize profits
- Maximizing profits at MR=MC
- Can earn economic profits in the short run
What are the features that only monopoly and monopolistic competition share?
- Not a price taker
- P > MC
- Doesn’t produce welfare-maximizing level of output
What are the features that only perfect competition and monopolistic competition share?
- Many firms
- Entry in long-run
- Earn zero economic profits in long-run
What is the concentration ratio (oligopoly)?
The percentage of total output in the market supplied by the 4 largest firms.