Business Fundamentals Flashcards
What is the Seed Stage?
the seed stage is when the business is just a thought or idea
What is the Start Up Stage?
the start up stage is when a company is in the initial stages of business, usually financially as well as recruiting staff and finalising products and services
What are Internal Stakeholders?
internal stakeholders are those within a company whose interest stem from direct employement, ownership or investment
What are some examples of External Stakeholders?
- customers
- suppliers
- government
- creditors
- labour unions
- community groups
What are the 4 Key Business Functions?
Marketing, Human Resources (HR), Finance and Operations
What is Marketing?
marketing is when the business is promoting and/or selling products and/or services including market research and advertising
What is Human Resources (HR)?
HR is the personnel of a business regarded as a significant asset in terms of skills and abilities as well as dealing with hiring, administration and training staff
What is Finance?
finance is the management of large amounts of money
What is Operations?
operations is the action of functioning or the fact of being active or in effect
What does Strategic Planning occur through?
Strategic Planning occurs through vision and mission, goals and objectives as well as strategies and tactics
What are the benefits of Strategic Planning?
- align everyone around a shared purpose
- proactively set objectives
- define long term goals
- assess current situation and surrounding opportunities
What are the Common Business Goals?
Profitability, Market Share, Employment, Societal Wants and Needs and Sustainability
What are the 2 types of Business Goals?
Financial Goals (Profitability and Market Share) and Social Goals (Employment, Societal Needs and Wants and Sustainability)
What are some key notes on Profitability?
- profitability is a means of measuring the success of a business
- it is critical for a business’ survival
- revenue - expenses = profit
- expenses need to be lowered to produce a positive financial gain
What are some key notes on Market Share?
- success of a business is usually measured by its share of the market
- vital to have a leading market share
- critical in a competitive environment
- market share drives the market’s perfection of a business, therefore drives the growth and success of the business